NBC's BLACKLIST Grows, Matches Highest 18-49 Rating Since Season Premiere

"The Blacklist" (1.5/5 in 18-49, 6.9 million viewers overall from 9-10 p.m. ET grows +7% week to week in 18-49 (1.5 vs. 1.4).

Equals the show's high since its Oct. 1 season premiere (1.8).

Is the #1 scripted show of the night on the Big 4 in men 18-49 (1.4 rating) and men 25-54 (1.9).

These numbers will increase dramatically with time-shifting and viewing on alternate platforms:

In adults 18-49, last week's episode grew by +89% (to a 2.7 rating) via 3 days of time-shifting and 7-day alternate-platform viewership (1.43 rating to a projected 2.70 rating in TAMi estimates).

Last week's "Blacklist" added more than 400,000 full-episode views (P2+) in seven days on NBC.com (444,302).

Beats Fox's "Sleepy Hollow" crossover episode head to head in the time period by +36% in adults 18-49 (1.5 vs. 1.1).

Upscale: "Blacklist" is the season's most upscale drama on ABC, CBS, NBC or Fox, and is the #2 primetime series overall on those nets, indexing at a 155 among adults 18-49 living in homes with $100K+ incomes ("most current" including L+3).

"Heroes Reborn" (1.0/4 in 18-49, 3.9 million viewers overall from 8-9 p.m. ET) is close to rounding up to a 1.1 (currently reporting a 1.04 in these prelim fast-affiliate ratings).

Is currently retaining 91% of last week's adult 18-49 rating (1.0 vs. 1.1).

Retains 100% week to week in adults 25-54 (1.4 vs. 1.4), women 18-34 (0.5 vs. 0.5) and women 18-49 (1.0 vs. 1.0)

Grows week to week in women 25-54 (1.4 vs. 1.3).

These numbers will increase dramatically with time-shifting and viewing on alternate platforms:

Last week's "Heroes Reborn" added more than 900,000 full-episode views (P2+) in seven days on NBC.com and Hulu (924,281).

Among adults 18-49, last week's episode grew by +101% (to a 2.3 rating) via 3 days of time-shifting and 7-day alternate-platform viewership (1.12 rating to a projected 2.25 rating in TAMi estimates).

"The Player" (0.7/2 in 18-49, 3.9 million viewers overall from 10-11 p.m. ET) retains 88% of last week's rating in adults 18-49 (0.7 vs. 0.8).

Grows week to week in men 18-34 (0.4 vs. 0.3).

TIME SHIFTING / ALTERNATE PLATFORMS: In adults 18-49, last week's episode grew by +66% (to a 1.3 rating) via 3 days of time-shifting and 7-day alternate-platform viewership (0.80 rating to a projected 1.33 rating in TAMi estimates).

NBC RESEARCH ESTIMATES AFTER 7 DAYS OF TIME-SHIFTING AND ALTERNATE-PLATFORM VIEWS:
Show...18-49 Rating...Total Viewers
Heroes Reborn...2.4...6.71 million
The Blacklist...3.1...12.38 million
The Player...1.4...6.21 million

In Late-Night Metered Markets Thursday Night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; "Late Show with Stephen Colbert," 2.1/7, delayed by an NFL overrun; and ABC's "Jimmy Kimmel Live," 2.5/7.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/4; "Late Show," 0.7/4, delayed by an NFL overrun; and "Jimmy Kimmel Live," 0.9/4.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) tied CBS's "Late Late Show" (1.2/5, delayed by an NFL overrun). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) tied "Late Late Show" (0.4/3, delayed by an NFL overrun).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.

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