Vacation Rental Association Offers Guests Low Cost Booking Alternative

"I am very pleased with our latest property listing platform," said Rod Fitts, President of AVROA. "I see a tremendous opportunity to capture a segment of the market that large listing services have chosen to abandon.

"Wall Street investors hope to reap huge profits in the vacation rental market by applying the same online booking models used for hotel and airline reservations. While scalable, these models require abandoning the high level of communication between owner/manager and guest which is unique to the vacation rental business.

"Wall Street's gamble may not pay off as well as they expect. There is strong demand for quality communication in the vacation rental industry and only time will tell how many guests will be willing to rent private residences without confirming amenities or how many owner/managers will be willing to entrust their properties to anyone capable of placing a reservation online.

"AVROA's property listing service reflects our commitment to offer owners, managers and their guests an alternative, low cost, listing platform that not only makes communication between owner/manager and guest available but promotes it."

Founded in 2011, AVROA stresses that it is an association as opposed to a simple property listing service and that it is developing programs to empower owners and managers including using the strength of its membership to secure favorable pricing on goods and services, Property Certification to fight the growing problem of rental scams and the AVROA Academy, which is a school scheduled to launch in 2016.

When asked about the AVROA Academy, Rod Fitts said, "There is a growing gap between available technologies and the ability for owners and managers to understand and utilize them. Our job as an association is to bridge that gap."

Finally, when asked about AVROA's future, Rod Fitts said, "I see a very bright future for AVROA. There is a tremendous need for vacation rental owners and managers to organize. I see AVROA helping a great number of people for a very long time."

For more information contact: Rod Fitts at rodfitts@avroa.org or visit: http://www.avroa.org

SOURCE: BUSINESS WIRE