ALL FALL DOWN Hosts A Fundraising Sweepstakes To Draw Fans and Donors

All Fall Down", an official selection in the 2009 New York Musical Theatre Festival (NYMF), is hosting a fundraising sweepstakes and encouraging future fans to become show donors in the process. The new musical, starring two-time Tony Award® nominee ("42nd Street", "On the Town") and Drama Desk nominee ("Xanadu") Mary Testa, Jenn Colella ("Urban Cowboy"), Charlie Pollock ("9 to 5", "Urinetown") and Casey Predovic, will reward one fortunate fan with a "LIVE IT UP WITH 'ALL FALL DOWN'" luxury prize package including a one-night stay at the luxurious 70 Park Avenue Hotel, two tickets to Broadway's "Mamma Mia" and dinner for two at Chez Josephine, which Forbes Magazine called "a fun, throwback-to-the-past dining experience." Visit www.allfalldownthemusical.com to enter.

This new musical, with book by Greg Turner and music and lyrics by Selda Sahin, examines golden boy Ben Little as he heads off to college. But his family's perfect world falls apart when he inexplicably jumps from the window of his sixth story dorm room. Astonishingly surviving the fall, Ben returns home where nobody will talk about what happened or no one will ask the questions that could tear apart their ordinary lives. Through a mix of comedic and heartrending fantasy sequences, Ben's story unfolds as the Littles try to find their way back to the average All American family. "All Fall Down" features musical staging by Josh Rhodes (Assistant Choreographer, "The Drowsy Chaperone") and direction by Lonny Price ("A Class Act") and Matt Cowart (Assistant Director, "110 in the Shade").

The show runs at the 45th Street Theatre, 354 West 45th Street in New York City, on Friday, October 9th, 2009 at 8:00 pm, Saturday, October 10th, 2009 at 1:00 pm, Wednesday, October 14th, 2009 at 4:30 pm, Thursday, October 15th, 2009 at 8:00 pm, Saturday, October 17th, 2009 at 1:00 pm and closes on Sunday, October 18th, 2009 at 4:30 pm. Tickets are available by calling (212) 352-3101 or by visiting www.nymf.org or www.allfalldownthemusical.com.

The New York Musical Theatre Festival, now in its sixth year, has premiered more than 175 new musicals since 2004. The largest musical theatre event in America, NYMF has been hailed as "the Sundance of Musical Theatre," and is widely regarded as the key source for new material and talent discovery. NYMF is the flagship program of National Music Theater Network, Inc., a 501(c) (3) not-for-profit organization. NYMF 2009 is presented in association with BroadwayWorld.com, Production Resource Group and TheaterMania.com, and is supported by Back Stage, Barnes & Noble Booksellers, BroadwayBox.com, BroadwayInsider.com, Broadway.TV, Clear Channel Spectacolor, DFD-TV, Frank & Camille's Fine Pianos, King Displays, Manhattan Movement & Arts Center, New World Stages, NASDAQ OMX, Next Magazine, PMD Promotions, Queerty.com, Reuters, Sweet Caroline's, Tekserve, TheMenEvent.com, The Tank, and Times Square Squared. Major supporters include The ASCAP Foundation, BMI Foundation, Inc., The Broadway League, The BWF Foundation, The Nathan Cummings Foundation with the support and encouragement of Jamie Mayer, The Charlie & Jane Fink Charitable Fund, The Rodgers & Hammerstein Foundation, The Shubert Foundation, and The Theater League. NYMF is supported, in part, by an award from the National Endowment for the Arts. This program is supported, in part, by public funds from the New York City Department of Cultural Affairs, in partnership with the City Council. NYMF's programs are made possible with public funds from the New York State Council on the Arts, a state agency. NYMF Memberships, which combine charitable contributions with valuable, flexible ticket packages and perks like early seating, and tickets to individual events are available for purchase at (212) 352-3101 or www.nymf.org.