Season 4 Premiere of WE tv's L.A. HAIR Sets Record Series Ratings

The July 30th season four debut of WE tv's original series "L.A. Hair" delivered over 1.5 million total viewers to its 10 pm premiere and two encores, making this the show's most-watched season debut ever. The 10 pm premiere ranked in the top five among women 18-49 and 25-54 and in the top 10 among adults 18-49 and 25-54 across all of cable for the time period (10-11 pm ET/PT). Among African American viewers, "L.A. Hair" ranked #1 across all key demos in the time period and was the franchise's most-watched telecast ever.

#LAHair trended during the premiere hour and the show ranked third among new cable primetime reality episodes and number eight among all cable primetime shows. "L.A. Hair" continues to be a fan favorite series on We tv with each season showing significant growth over the last.

L.A. Hair is produced for We tv by 3 Ball Entertainment and executive produced by JD Roth, Todd Nelson, DJ Nurre and Belinda Rungsea. Lauren Gellert, Suzanne Murch and Annabelle McDonald are the executive producers for WE tv.

Source: Nielsen, L+3, L.A Hair S4 Prem (7/30/15; Th/10p), and vs other LAH prems (P2+ 000s). 1.5 million = gross impressions (P2+) for 10p prem & 1a/3a encores. Program based time period ranker vs ad-supported cable networks. Nielsen SocialGuide nightly ranking among all primetime cable reality - live or new (ranked on # of tweets).

About WE tv

With compelling, can't miss unscripted shows and dramatic scripted series, WE tv's programming is fueled by personalities and relationships filled with purpose and passion. We tv welcomes everyone and creates an inclusive experience across all platforms: on TV, online, on demand, and social media, embracing how today's digitally savvy, socially engaged audiences connect through content, using it as a catalyst to drive conversation and build community. We tv is owned and operated by AMC Networks Inc., and its sister channels include AMC, BBC America, IFC and SundanceTV. We tv is available to over 86 million U.S. homes. WE tv: All In.

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