NBC's THE VOICE Scores as #1 Monday Telecast on the Big 4 in Every Key Measure

NBC wins the night among the Big 4 networks in every key measure, led by "The Voice," the #1 show of the night on those nets in all key categories.

"The Voice" (2.7/9 in 18-49, 11.0 million viewers overall from 8-10:01 p.m. ET): Ranks as the #1 show of the night on the Big 4 networks in every key measure - adults, men and women 18-34, 18-49 and 25-54, plus total viewers

Wins the time period among those nets in all key categories.

Grows +4% versus last week's 2.6 in these prelim fast-affiliate results and retains 100% of last week's 2.7 in official nationals.

In total viewers, retains 99% of last week's 11.098 in these prelim fast affils and 97% of last week's 11.384 million in official nationals.

Beats "Dancing With the Stars" by a +69% margin in 18-49 (2.7 vs. 1.6 from 8-10 p.m.) and tops "Dancing" in every other key measure.

Grows +29% versus what the show was averaging at the end of last season in 18-49 (2.7 vs. 2.1 during the May sweep) and +11% in total viewers (10.984 million vs. 9.891 million).

Will add significant viewership via time-shifting and VOD - last week's "Voice" increased by +19% in 18-49 (2.70 to 3.22) and +1.6 million viewers overall (11.4 million to 13.0 million) going from L+SD to L+3.

Upscale: Tuesday's "Voice" is generating a strong upscale audience, indexing at a 111 among adults 18-49 living in $100K+ homes.

"Timeless" (1.4/5 in 18-49, 5.7 million viewers overall from 10:01-11 p.m. ET): Wins the time period among the ABC, CBS and NBC dramas in every key demo (including a tie in women 25-54)

Is the #1 drama of the night on the Big 4 in adults 18-49.

Beats ABC's "Conviction" by a +75% margin in 18-49 rating (1.4 vs. 0.8) and tops CBS's "Scorpion" by +17% (1.4 vs. 1.2).

Retains 93% week to week in 18-49 (1.4 vs. 1.5).

Will add substantial viewership via time-shifting and VOD - last week's "Timeless" grew by +52% in 18-49 (1.49 to 2.27) and +2.7 million viewers overall (5.9 million to 8.6 million) going from L+SD to L+3.

Upscale: "Timeless" is delivering a strong upscale audience, indexing at a 119 among adults 18-49 living in homes with $100K+ incomes.

In Late-Night Metered Markets Monday Night: In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.1/6; "Late Show with Stephen Colbert," 2.1/6; and ABC's "Jimmy Kimmel Live," 2.7/7.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.6/3; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.7/4.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 2.0/7 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.1/4 in metered-market households; CBS's "Late Late Show," 1.1/4. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/3 in 18-49; "Late Late Show," 0.2/2.

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/3 in metered-market households and a 0.1/1 in adults 18-49 in the 25 markets with local people meters.

For the Week: NBC has won the primetime ratings week of Oct. 17-23 among viewers aged 18-49, with "Sunday Night Football," two editions of "The Voice," "This Is Us" and Wednesday's NBC News analysis of the Presidential Debate accounting for five of the top eight primetime programs on the Big 4 networks for the week in 18-49.

According to "live plus same day" ratings from Nielsen Media Research, NBC averaged a 2.05 rating in adults 18-49 and 2.627 million viewers in that demo versus #2 CBS's 1.98 rating and 2.537 million viewers aged 18-49. And while CBS's rating rounded to a 2.0, CBS declines to a 1.8 excluding the NFL Network viewers that CBS adds to its "Thursday Night Football" ratings.

For the week, "Sunday Night Football" ranked #1 in adults 18-49 among all primetime telecasts on the Big 4 networks, Monday's "The Voice" ranked #5, Tuesday's "This Is Us" finished #6 and Tuesday's "Voice" and Wednesday's Presidential Debate Analysis tied for #7 (rankings exclude sports pre- and post-game shows). Joining those programs in the top 30 were Tuesday's "Chicago Fire" (tied for #22 among all programs and the week's #1 10 p.m. drama on ABC, CBS or NBC) and Monday's "Timeless" (tied for #25)

Excluding sports, NBC also won the week in adults 18-49 and virtually matched its rating for the same week last year (1.40 vs. 1.44), while generating +7% growth among millennial viewers (0.90 vs. 0.84 for the year-ago week in adults 18-34).

Season to date, NBC ranks #1 among ABC, CBS, NBC and FOX in every key demographic (including a tie in men 25-54) and is #1 in adults 18-49 counting entertainment programming only.

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