CBS THIS MORNING finished the 2014-2015 television season with its best delivery in viewers in 21 years (since the 1993-1994 season), according to Nielsen most current ratings.
CBS THIS MORNING was the only network morning news program to post a gain in viewers (+9%, 3.38m from 3.11m) and the only program to maintain its rating with adults 25-54 (0.9/07), the demographic most important to those who advertise in news, compared to last season. CBS THIS MORNING added more than a quarter of a million viewers (+270,000) compared to last season, and closed the viewership gap with NBC by more than half a million viewers. This marks the closest CBS has been to NBC in viewers in a season in 21 years (since the 1993-1994 season). For the May 2015 sweep, CBS THIS MORNING posted double-digit percentage increases in adults 25-54 (+13%, 0.9/07 from 0.8/06) and viewers (+14%, 3.62m from 3.18m), compared to the May 2014 Sweep, according to Nielsen live plus same-day ratings. CBS THIS MORNING posted its best May sweep delivery in viewers in more than two Decades (based on CBS's available electronic May sweep records).Videos