ABC's GOOD MORNING AMERICA Grows Week-to-Week in Key Demos

By: Dec. 20, 2016
Get Access To Every Broadway Story

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click.




Existing user? Just click login.

ABC News' "Good Morning America" averaged 4.749 million Total Viewers, 1.564 million Adults 25-54 and 1.102 million Adults 18-49 for the week of December 12, 2016, based on Live + Same Day Data from Nielsen Media Research.

"GMA" posted week-to-week gains in Adults 25-54 (+2% - 1.564 million vs. 1.526 million) and Adults 18-49 (+1% - 1.102 million vs. 1.094 million).

Season to date, "GMA" is the No. 1 morning newscast in Total Viewers, leading "Today" by 97,000 (4.661 million vs. 4.564 million) to take the top spot at this point of the season for the 5th year in a row.

During the week, "GMA" beat "CBS This Morning" in Total Viewers (+27%/+1.012 million), Adults 25-54 (+42%/+464,000) and Adults 18-49 (+41%/+323,000).

MORNING NEWS (Week of December 12, 2016)

TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS
GOOD MORNING AMERICA 4,749,000 1.3/11; 1,564,000 0.9/ 9; 1,102,000 3.5/13
TODAY 4,962,000 1.6/13; 1,865,000 1.1/12; 1,400,000 3.5/14
CBS THIS MORNING 3,737,000 0.9/ 8; 1,100,000 0.6/6; 779,000 2.7/10

Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD weeks of 12/12/16, 12/5/16 and 12/14/15. Most Current: 2016-2017 Season (NNTV - 9/19 - 12/18/16) and 2015-2016 Season (Galaxy EXPLORER - 9/21 - 12/20/15). Averages based on regular telecasts.

Emmy Award-winning "GMA," featuring the anchor team of Robin Roberts, George Stephanopoulos, Michael Strahan, Lara Spencer, Amy Robach and Ginger Zee airs live Mon.-Fri. (7:00-9:00 a.m. EDT) on ABC. Michael Corn is the senior executive producer.



Comments

To post a comment, you must register and login.

Vote Sponsor


Videos