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WICKED Celebrates Its 6th Anniversary With WICKED DAY 10/30

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Friday, October 30, 2009; Posted: 02:10 AM - by BWW News Desk

The musicAl Blockbuster WICKED will celebrate its 6th Anniversary on Broadway by hosting several special WICKED DAY festivities throughout the New York area, as well as the first ever online global WICKED party on WICKED DAY, October 30th.

This year, WICKED fans in the New York area will be treated to some very special weekends filled with WICKED-inspired events starting in Connecticut at the Stamford Town Center (October 24-25) and following in New Jersey at the Short Hills Mall (October 31 - November 1). Activities will include free giveaways, "Behind the Emerald Curtain" museum displays, "Take Your Photo in Oz" photo booths, and a cast meet and greet at the Short Hills Mall on Sunday, November 1st from 12pm - 1pm with New Jersey locals Michelle Federer (Nessarose), Kevin Kern (Fiyero) and PJ Benjamin (The Wizard).

WICKED fans in Manhattan will have several opportunities to come out and meet WICKED cast members during appearances at Bloomingdales, Splash (both on October 26), and Barnes & Noble (October 30). Additionally, for the week of October 26 - November 1, WICKED fans who participate in the show's nightly lottery will have a chance to win a free copy of the new book Wicked The Musical: A Pop-Up Compendium of Splendiferous Delight and Thrillifying Intrigue (published by Melcher Media), as well as a copy of Defying Gravity: The Creative Career of Stephen Schwartz from Godspell to Wicked, written by Carol de Giere.

Not only will WICKED fans in the New York area be able to participate, but fans from around the world- whether they're in Stockholm, Manchester, or Hong Kong - are invited to throw an official WICKED-themed party with their friends. All party hosts can register their get-together at www.wickedday.com and share details from their events with other fans around the world. Whether it's a "WickEd Halloween Costume Party" or a "Magical Makeover"-themed party, fans are encouraged to tweet, submit photos, post videos and share links from their individual gatherings that will be shared with WICKED fans around the world on the official online WICKED DAY map. Details and party themes, complete with suggested music, party treats and party gifts, are available at www.wickedday.com.

In addition to all of these exciting events, WICKED is encouraging its fans around the globe to help the environment by planting a tree. It's inexpensive and helps supply the world with cleaner air and water. To get involved, participants can register at http://www.wickedday.com/greenforgood.php and submit a photo of themselves with their tree - in return, WICKED will send them a special gift for their support.

A complete line-up of WICKED-inspired events is below:

WICKED WEEKEND OUT AT STAMFORD TOWN CENTER

STAMFORD, CT

October 24th-25th

Visit the Center Court for some wonderfully WICKED fun, including free giveaways, "Take Your Photo in Oz," and the "Behind the Emerald Curtain" museum display.

SPECIAL WICKED DAY LOTTERY

October 26th - 31st

At the show's nightly lottery at the Gershwin Theatre, one lucky winner will receive a free copy of the new book Wicked The Musical: A Pop-Up Compendium of Splendiferous Delight and Thrillifying Intrigue (published by Melcher Media), as well as a copy of Defying Gravity: The Creative Career of Stephen Schwartz from Godspell to Wicked, written by Carol de Giere.

BLOOMINGDALE'S CAST APPEARANCE

Monday, October 26th @ 8:00 pm

WICKED cast members will perform at Bloomingdale's annual Opening Night event. Bloomingdale's is located at 1000 Third Avenue at 60th Street in New York City.

WICKED MUSICAL MONDAY AT SPLASH

Monday, October 26th @ 7:00 pm - 1:00 am

Enjoy a WICKED Musical Monday at Splash with special cocktails, exclusive videos, and oz-some giveaways. At midnight, give WICKED cast members a standing ovation as they top off the evening with performances as part of Scott Nevins' Curtain Call series at this popular gay bar. Splash is located at 50 West 17th Street, between 5th and 6th Avenues, in New York City.

BARNES & NOBLE

FREE CAST PERFORMANCE AND BOOK SIGNING

October 30th @ 5 pm

Cast members will give a free performance and will sign copies of the new book, Wicked The Musical: A Pop-Up Compendium of Splendiferous Delight and Thrillifying Intrigue, at Barnes & Noble Lincoln Square (Broadway @ 65th street)

WICKED WEEKEND OUT AT THE MALL AT SHORT HILLS

WITH SPECIAL CAST APPEARANCE

SHORT HILLS, NJ

October 31st - November 1st

Visit the Grand Court to "Take Your Photo in Oz," see the "Behind the Emerald Curtain" museum display, and pick up your "Passport to OZ" - a booklet with oz-some offers throughout the mall.

Participating retailers include: Alain Mikli, Aveda, Banana Republic, Betsey Johnson, The Body Shop, Brownie Points Bakery, Charles David, Childsplayspot, Cohen's Fashion Optical, Furla, Hollandia, Johnny Rockets, Lancôme, L'Occitane en Provance, Longchamp, Molton Brown, Mrs. Field's Cookies/Carvel Ice Cream, O&Co Mediterranean Market, Paradise Pen Company, Ross Simons, Ticketmaster, and Space.NK apothecary.

On Sunday, November 1st from 12pm - 1pm, WICKED stars and New Jersey locals Michelle Federer (Nessarose), Kevin Kern (Fiyero) and PJ Benjamin (The Wizard) will be on hand to meet fans and sign autographs.

In addition, the Hilton Short Hills Hotel is offering an all-inclusive weekend getaway in conjunction with the Wicked Weekend at Short Hills Mall. For more information please visit: http://www.shopshorthills.com/infodesk/visitors/12100.html

About the Broadway musical Wicked

Winner of 26 major awards including the Grammy Award and three Tony Awards, Wicked is the untold story of the witches of Oz. Long before Dorothy drops in, two other girls meet in the land of Oz. One, born with emerald-green skin, is smart, fiery and misunderstood. The other is beautiful, ambitious and very popular. Wicked tells the story of their remarkable odyssey, how these two unlikely friends grow to become the Wicked Witch of the West and Glinda the Good.

Declared "A Cultural Phenomenon" by Variety, Wicked currently has productions in New York, San Francisco, London, Tokyo, Stuttgart, Sydney and on two North American tours. Based on the novel by Gregory Maguire, Wicked has music and lyrics by Stephen Schwartz, and a book by Winnie Holzman. The production is directed by Joe Mantello with musical staging by Wayne Cilento. Wicked is produced by Marc Platt, Universal Pictures, The Araca Group, Jon B. Platt and David Stone.

For more information on Wicked Day events, please visit www.WickedDay.com.


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