NBC's THE VOICE Ranks #1 for Tuesday Night

By: Feb. 26, 2014
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NBC won Tuesday night in adults 18-49 among the Big 4 networks with "The Voice" ranking #1 for the night, scoring NBC's best non-Olympic rating in the time period since Oct. 1.

"The Voice 6" (3.7/11 in 18-49, 13.0 million viewers overall from 8-9:01 p.m. ET) scored NBC's highest 18-49 rating in the Tuesday 8-9 p.m. hour, excluding Olympics, since Oct. 1, 2013, and biggest overall audience for NBC in the time period, excluding Olympics, since April 16, 2013. Despite moving from last fall's 9 p.m. start time to the earlier 8 p.m. hour, "The Voice" last night generated the second-highest 18-49 and total-viewer results for a Tuesday "Voice" since Oct. 22, trailing over that span only the Dec. 17 fall finale. Versus its year-ago Tuesday debut, last night's "The Voice" is within 10% in 18-49 rating (3.7 vs. 4.1 on March 26, 2013) and is up 4% in total viewers (12.965 million vs. 12.407 million).

From half-hour to half-hour , "The Voice" (3.7/11 in 18-49, 13.0 million viewers overall) jumped 18% or 0.6 of a point in adults 18-49 (to a 4.0 from a 3.4). For the hour, "The Voice" ranked #1 or tied for #1 among the Big 4 networks in every key demographic.

An encore of the debut episode of "About a Boy" (2,4/7 in 18-49, 8.3 million viewers overall from 9:01-9:31 p.m. ET) ranked #2 in the half-hour among the Big 4 networks, within a tenth of a point of the slot lead (and was #1 in men 18-34 with a 1.4 rating). The 2.4 is NBC's best non-Olympic result in the time period since the "Voice" finale on Dec. 17.

Last night's "About a Boy" encore was up 9% versus the show's post-Olympic 2.2 for its original run on Saturday night from 11:05-11:30 p.m. ET. Last night's 2.4 adds to Saturday's 2.2 to produce a combined 4.6. The two telecasts have added together for a combined 16.6 million viewers overall.

A rebroadcast of the premiere episode of "Growing Up Fisher" (2.0/5 in 18-49, 7.0 million viewers overall from 9:31-10 p.m. ET) retained 83% of its lead-in from "About a Boy" and matched its post-Olympic 2.0 for its original run on Sunday night from 10:36-11 p.m. ET. Last night's 2.0 adds to Sunday's 2.0 to produce a combined 4.0. The two telecasts have added together for a combined 15.9 million viewers overall.

"Chicago Fire" (1.8/5 in 18-49, 7.1 million viewers overall) returned with its first telecast in five weeks and matched its 18-49 rating of the show's prior two telecasts (1.8 on Jan. 14 and 21). "Chicago Fire" won the slot among ABC, CBS and NBC in 18-49 by a 6% margin over CBS's "Mentalist" (1.7/5) and by a 64% margin over ABC's premiere of "Mind Games" (1.1/3).

From half-hour to half-hour, "Chicago Fire" maintained its rating in adults 18-49 and adults 25-54 and grew in total viewers despite the 10 p.m. hour, while the drama competition on ABC and CBS declined half-hour to half-hour in all three measures.


In Late-Night Metered Markets Tuesday night:

"The Tonight Show Starring Jimmy Fallon" continues to deliver strong ratings, last night averaging a 4.0 rating, 10 share in household results from the 56 markets metered by Nielsen Media Research, up 38% versus "Tonight's" non-Olympic season average (4.0 vs. 2.9, L+SD). "Tonight" matched the combined metered-market household rating in the time period of CBS's "Late Show with David Letterman" (2.3/6) and ABC's "Jimmy Kimmel Live" (1.7/4).

At 12:35 a.m. ET, "Late Night with Seth Meyers" delivered strong ratings with its second telecast, averaging a 2.2 rating, 8 share in household results from the 56 markets metered by Nielsen Media Research, the highest Tuesday "Late Night" rating in metered-market households in five years (since Dec. 23, 2008, 2.4/7). Tuesday's "Late Night" retained 85% of the prior night's premiere 2.6/9.

Tuesday's "Late Night with Seth Meyers" is up 38% versus "Late Night's" season average (2.2 vs. 1.6, L+SD). The Feb. 25 "Late Night" retained 55% of its "Tonight Show" lead-in, in line with Monday's 58% (2.6 vs. 4.5) and the show's 55% season average (1.6 vs. 2.9). The 2.2 topped the combined ratings in the time slot of ABC's "Nightline" (1.0/3 for the first half-hour of the time period) and CBS's "Late Late Show with Craig Ferguson" (1.1/4).

At 1:35 a.m. ET, "Last Call with Carson Daly" (1.2/5 in metered-market households) out-rated ABC's "Nightline" (1.0/3 from 12:35-1:05 a.m.) and CBS's "Late Late Show with Craig Ferguson" (1.1/4 from 12:35-1:35 a.m.). In the 25 markets with Local People Meters, "Last Call" averaged a 0.5 rating in adults 18-49, to top "Nightline" and "Late Late Show" (0.3/2 each) and tie "Late Show with David Letterman" (0.5/2 from 11:35 p.m.-12:35 a.m.).

"Fast official" ratings for "Tonight" and "Late Night" are expected later today.

Tuesday's "Tonight Show" featured Paul Rudd, Shaquille O'Neal and Hannibal Buress and Wednesday's telecast is scheduled to include Drew Barrymore and Adam Sandler (appearing together) and musical guest Dierks Bentley.

Tuesday's "Late Night" featured Kanye West, Russell Wilson and writer Robyn Doolittle and Wednesday's edition is scheduled to include Kelly Ripa, Brad Paisley and musical guest Brad Paisley


Detailed Tuesday Late-Night Results in the Metered Markets:

In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 4.0/10; CBS's "Late Show with David Letterman," 2.3/6; and ABC's "Jimmy Kimmel Live," 1.7/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.7/8; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.6/3.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.0/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (2.2/8 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (1.0/7 in 18-49) topped "Late Late Show" (0.3/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.2/5 in metered-market households and a 0.5/4 in adults 18-49 in the 25 markets with local people meters.


NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.



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