AL'S BUSINESS CARDS Gets World Premiere This Summer At Lion Theater On Theater Row, Previews 7/30

By: Jul. 21, 2009
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AL'S BUSINESS CARDS, a new comedy by Josh Koenigsberg, will be given its world-premiere this summer with previews beginning July 30 prior to an official press opening August 9 at the Lion Theater on Theater Row (410 W. 42 St.). The play is directed by Lauren Keating.

AL'S BUSINESS CARDS is presented by At Play, a company of emerging theater artists formed as part of The 24 Hour Plays: Old Vic New Voices program, a co-production of Kevin Spacey's The Old Vic Theatre in London and The 24 Hour Company. At Play is the resident company of "The 24 Hour Plays Off Broadway."

In AL'S BUSINESS CARDS, when New Jersey Gaffing Assistant Al Gurvis accidentally gets his new business cards swapped with those of real-estate agent Eileen Lee, he's mildly annoyed. Little does he know that this tiny mix up has sparked a chain reaction that will ruin his life. The play is described as "a comedy about waking up from the American dream."

The cast of AL'S BUSINESS CARDS features Azhar Khan (Upright Citizen's Brigade); Lauren Hines ("Rescue Me" on FX-TV); along with Bobby Moreno ("Kings" on NBC-TV), Malcolm Madera ("The Pied Pipers of the Lower East Side" at P.S. 122) and Gabriel Gutierrez ("Without a Trace," CBS).

Lighting design is by Tito Fleetwood Ladd, set design by Jian Jung, associate set designer is Tsubasa Kamei, with technical direction by Live Event Pros. AL'S BUSINESS CARDS is produced by Kelcie Beene and Carly Hugo on behalf of At Play.

JOSH KOENIGSBERG's work has been seen at The Public Theater, The Atlantic Theater, Second Stage, Ars Nova, CenterStage, Collective:Unconscious and the 2009 Pink Campaign at the American Airlines Theater. Josh is a founding member and resident playwright of At Play (the resident company for The 24 Hour Plays Off Broadway) and a member of the Old Vic New Voices Network. He has an M.F.A. in playwriting from Columbia University. He is also in the Naked Angels emerging writers group and is on the writing staff for Naked Angels' upcoming radio show "Naked Radio."

LAUREN KEATING has directed Real Life Blog (The Public Theatre), Uleelee (The Internationalists), Flight 123 (The Internationalists), The Ride (Prospect Theater), MurderCake (PWP), Un(en)titled (Vampire Cowboy Battle Ranch), and Measure for Measure (Sage Theater). She is a founding member of The Internationalists, an NYU alumni, a Lincoln Center Directors Lab member and a Drama League Directing Fellow.

At Play is a group of emerging artists brought together as part of the Old Vic New Voices Network, in association with The 24 Hour Company and The Old Vic Theatre, under the artistic direction of Kevin Spacey. In its productions of The 24 Hour Plays Off Broadway, At Play has worked in collaboration with such guest artists as Beau Willimon, Ethan Hawke, and Jonathan Marc Sherman. At Play produced Generation ME (Atlantic), (a)broadness (Center Stage NY), and WORK (Ars Nova). At Play was named the resident company of The 24 Hour Plays Off-Broadway and a member of The Exchange, and a member of The Exchange, a NY based co-op of theater companies and producer of The Orchard Project.

Scheduled through August 22, AL'S BUSINESS CARDS will perform Thursdays through Saturdays at 8 p.m. and Sundays at 3 p.m., with added performances at 8 p.m. on Wednesday, August 12 and Wednesday, August 19.

Tickets are $18 and can be reserved by calling 212-279-4200 or by visiting For more information, please visit