50th Season Premiere of 60 MINUTES is Sunday's No. Non-Sports Broadcast
60 MINUTES' 50th anniversary season premiere was among the most watched primetime programs in America for the week and the most watched non-sports program on Sunday, Sept. 24. The CBS News magazine drew 14.83 million viewers to land at #3 among all primetime programs for the week, according to Nielsen live plus same day ratings for Sept. 24.
The broadcast also saw increases in the key demos over last season's premiere on the same night. Sunday's 60 MINUTES was up +6% in adults 25-54 (3.7/11 from 3.5/09), +4% in adults 18-49 (2.7/10 from 2.6/08) and added +470,000 viewers (from 14.36m, +3%).
The 50th season premiere of 60 MINUTES featured Scott Pelley's story about the effect future hurricanes could have on U.S. cities, Lesley Stahl's interview with Sen. John McCain and Oprah Winfrey's debut 60 MINUTES report on a DIVIDED America.
Jeff Fager is the executive producer of 60 MINUTES, America's #1 news program.
60 MINUTES, the most successful television broadcast in history, began its 49th season in September 2016. Offering hard-hitting investigative reports, interviews, feature segments and profiles of people in the news, the broadcast begun in 1968 is still a hit in 2016, making Nielsen's Top 10 nearly every week. Over the 2015-2016 season, 60 MINUTES continued its dominance as the number-one news program, drawing an average of 12.3 million viewers per week - almost twice the audience of its nearest network news magazine competitor and three million viewers ahead of the most-watched daily network evening news broadcast. The average audience for a 60 MINUTES broadcast still dwarfs the biggest audiences drawn by cable news programs.