BottleRock Napa Valley Releases Passes for 2016 Food and Wine Festival

BottleRock Napa Valley 2016, presented by JaM Cellars, announces the release of specially priced holiday pre-sale 3-day Platinum, VIP, VIP Plus Skydeck and General Admission passes to the music, wine, culinary, and craft brew festival, May 27 - 29, 2016 at the Napa Valley Expo.

Packages are limited and will be available Tuesday, December 15 at 10 a.m. PST until midnight or while supplies last. Holiday pre-sale passes may be purchased at BottleRockNapaValley.com and Eventbrite.com.

Now in its fourth year, BottleRock Napa Valley pairs the very best of the Napa Valley's wine, food, and craft brews with today's biggest names in music. The full lineup of artists and bands will be announced in January 2016.

Detailed pass information is below.

3-Day General Admission Pass | $250

Anything but general, the general admission pass provides all that BottleRock is known for: 70+ bands on four music stages plus celeb, chef and vintner performances on the culinary stage with great sight lines throughout the venue. Tickets also include access to gourmet food from the Napa Valley's finest chefs and restaurateurs, craft beer, specialty cocktails and dozens of wine cabanas where you can sip, savor and mingle with your favorite vintners. 3-day general admission pass holders also receive in-and-out privileges. Three days of world-class music combined with wine country living at its finest!

3-day VIP Pass | $579

For those BottleRockers who want more from their festival experience, the 3-day VIP Pass really cranks up the perks. VIP guests will have access to the VIP Village, an oasis featuring premium bars, expanded culinary offerings, a VIP viewing deck, comfy seats, shade, live acoustic performances, DJ sets, upgraded VIP-only restrooms and much more - all located adjacent to the JaM Cellars main stage.

VIP ticket holders will also receive up-close prime viewing areas and shade at each stage, an easy access corridor between the JaM Cellars main stage and the second stage, a separate fast lane festival entrance and exit, in-and-out privileges and the opportunity to purchase a parking pass exclusive to VIP ticket holders located within a short walk of the VIP entrance. There are a limited quantity of VIP Passes.

3-Day VIP Plus Skydeck Pass | $925

Along with all of the VIP benefits, VIP Plus Skydeck pass holders have access to an exclusive elevated platform located within the VIP Village. The Skydeck is the ultimate location to experience BottleRock. With unparalleled views of the JaM Cellars main stage and culinary stage, you'll have comfortable lounge seating to see your favorite chefs and musicians without leaving the Skydeck. VIP Plus Skydeck guests have access to all-day complimentary beer, cocktails and wines. There are a limited quantity of VIP Plus Skydeck passes. Private suites are available for parties of 20 or more.

3-Day Platinum Pass | $2,750

For a refined festival experience that only Napa Valley can provide, Platinum ticket holders receive a one-of-a-kind 'All Access' pass to BottleRock Napa Valley. Rub elbows with artists in special artist Meet & Greets (based on band availability). Be face-to-face with some of the world's top musicians with exclusive access to front-row viewing, or better yet watch bands from exclusive on-stage viewing platforms!

Platinum guests receive exclusive access to the new and improved Platinum Lounge, located next to the JaM Cellars main stage. The new Platinum Lounge includes complimentary daily gourmet tasting menus prepared by world renowned Napa Valley chefs. Also included are complimentary craft beer, specialty cocktails and world class wines selected and served by top Master Sommeliers and Masters of Wine.

Platinum benefits include all of the perks that come with the VIP and VIP Plus Skydeck ticket packages. Last but certainly not least, Platinum guests will receive on-site concierge services, premium restrooms, Platinum-only parking directly at the event site, air-conditioned spaces, lockers to store personal belongings, in-and-out privileges and much more. Platinum passes are extremely limited, providing the ultimate luxury festival experience.

For additional information, visit BottleRockNapaValley.com. Join the conversation on Facebook and follow us on Twitter (@BottleRockNapa, #bottlerock) and Instagram (@BottleRockNapa, #bottlerock).

BottleRock Napa Valley features the world's top musicians on four music stages, plus the infamous BottleRock Culinary Stage showcasing one-of-a-kind culinary and celebrity mashups. Master Sommeliers, celebrity chefs and dozens of the region's finest vintners, restaurateurs, and brewers rub shoulders with guests in an intimate setting. BottleRock offers the best in wine, food, and craft brews to complement the music and create an authentic wine country experience for festival guests.

Formed in 2013, the vision of Latitude 38 Entertainment is to blend world-class music, food, wine, brew and community to enhance and elevate Napa Valley's offerings and reputation as a world-class destination in which to live, work and play.

JaM Cellars based in Napa California produces Butter Chardonnay, JaM Cabernet and Toast Sparkling wines. These nationally distributed California and Napa brands are easy-to-love, quality wines that live up to their names. These wines are made for sharing with friends-whether it's a special occasion, everyday celebration, or at BottleRock Napa Valley where JaM Cellars is the presenting sponsor for 2016! JaM Cellars wines are crafted in the tradition of great winemaking by second-generation Napa Valley vintners John and Michele Truchard, the "JaM" in JaM Cellars. Follow #JaMCellars on Facebook and Instagram and at JaMCellars.com.