
NBCUniversal, FOX, Turner, & Viacom Align to Unify Advanced Advertising Standards Across 50% of the Premium Video Marketplace
Underscoring the continued need to give advertisers a more scalable solution for marrying the reach and scale of premium video with advanced advertising capabilities, NBCUniversal, Fox, Turner and Viacom today announced a multi-year, co-development partnership focused on new platforms for automated


















