Marketing Assistant - Mayo Performing Arts Center

MPAC seeks a versatile candidate to support its busy Marketing Department as a full-time Marketing Assistant.



Overall Summary: The Marketing Assistant plays a vital role as a member of the marketing team. This is a great opportunity for someone with 1-2 years’ experience who can work as a team player as well as take on responsibility independently. The ideal candidate will have strong communication and organizational skills, enthusiasm and willingness to learn, and a passion for arts administration and community engagement. Experience with Photoshop, Tessitura and/or WordPress a plus.



Specific responsibilities may include, but are not limited to:



In collaboration with the Marketing Department, assist with developing and implementing overall strategy to support sales and marketing efforts around shows, programs, and institutional events.

Identify target audiences and outreach opportunities for upcoming shows and events

Lead grassroots marketing efforts including managing street team and poster volunteers

Create marketing email blasts in MailChimp

Utilize CRM system to research audiences and create target lists

Use data to analyze marketing efforts and inform strategies around patron experience, audience and member growth, and revenue goals

Manage online event listings

Assist with show press releases and maintains press archives

Promote student discount program

Design various promotional materials (signs, flyers, postcards, program inserts)

Manage inventory, storage and display of marketing materials

Website updates using WordPress

Attend and assist with various MPAC events, at times in evenings or on weekends

Other functions as needed by the department



Please send resume and salary requirements to Jean Leonard, Marketing Director by email: jleonard@mayoarts.org. No phone calls, please.