MTV today announced that FAST & FURIOUS , one of the most popular and enduring motion-picture franchises of all time, will receive the Generation Award at the 2017 MTV MOVIE & TV AWARDS, marking the first time that a film franchise will be honored instead of an individual actor. Star and producer Vin Diesel will accept the award on behalf of the groundbreaking franchise, alongside his "Fast & Furious" franchise co-stars Michelle Rodriguez, Tyrese Gibson and Jordana Brewster. Hosted by comedian Adam Devine, the telecast will air LIVE on Sunday, May 7, at 8:00 p.m. ET/PT from the Shrine Auditorium in Los Angeles.
"We are thrilled to celebrate the 'Fast & Furious' franchise and its global contribution to pop culture," said Amy Doyle, General Manager, MTV,
VH1 and Logo. "From the diverse cast of beloved actors, to the music and fashion, we are honored to present the Generation Award to a franchise that continues to entertain millions of fans across the world."
J Balvin and Pitbull will take to the "MTV Movie & TV Awards" stage with Camila Cabello to perform their steamy hit single, "Hey Ma," which is featured in "The Fate of the Furious," the film that just had the biggest global opening in history. This marks the first televised performance of the track since its release in March.
For more than 25 years, the Generation Award has only been dedicated to honoring and showcasing talent that has created an amazing body of work throughout their career and that speaks directly to the
MTV audience. Past recipients of the award include
Will Smith,
Reese Witherspoon,
Robert Downey Jr.,
Mark Wahlberg,
Sandra Bullock,
Jamie Foxx,
Johnny Depp,
Ben Stiller,
Adam Sandler,
Mike Myers,
Tom Cruise and
Jim Carrey.
This weekend,
MTV will air a marathon of the first three "Fast & Furious" films, all while giving viewers a chance to play along and answer trivia about the movies, the stars, and their past appearances on the network. The "Fast & Furious" series' stars Diesel and Chris "Ludacris" Bridges will appear throughout the marathon, encouraging viewers to tweet their answers for a chance to win a trip to L.A. to attend the "2017
MTV Movie & TV Awards" to see the film's stars and witness them accept their Generation Award in person.
"Fast & Furious" Trivia Marathon:
Saturday, April 29
8:00 p.m. - 3:30 a.m. ET/PT
"The Fast and Furious: Tokyo Drift," "The Fast and the Furious" and "2 Fast 2 Furious"
Sunday, April 30
5:30 p.m. - 1:00 a.m. ET/PT
"The Fast and Furious: Tokyo Drift," "The Fast and the Furious" and "2 Fast 2 Furious"
Casey Patterson, for her second consecutive year, will serve as Executive Producer. Carol Donovan and MTV's Garrett English serve as Executive Producers for the "2017
MTV Movie & TV Awards." Melanie Block is Executive in Charge of Production. Wendy Plaut serves as Co-Executive Producer and Executive in Charge of Celebrity Talent. Amani Duncan is Executive in Charge of Music.
Official sponsors of the "2017
MTV Movie & TV Awards" include Always(R), Diamond Producers Association(TM), MTN DEW(R) LABEL SERIES, Taco Bell(R), Toyota C-HR and truth(R).
About MTV:
MTV is a global youth culture brand inspired by music.
MTV is a unit of Viacom Inc. (NASDAQ: VIAB, VIA).
