January-Early March Shows

[RumTumJM]

Posted: 11/13/19 at 8:14pm

Correct me if I’m wrong, but isn't it safe to say that January - Early March is the slowest season for Broadway?

With that in mind, I‘d like to check out a show or 2, during that time, since I work in midtown.

So, I looked at a few shows for the final week of January, just for the heck of it. I noticed 2 things: prices seemed to be the same that they’ve always been & shows seemed only 20-30% sold.

Since it’s such a slow season, is there a chance ticket prices could drop as we get closer? Is there, actually, a chance that the majority of the (many) unsold seats will, ultimately, sell even though its January? (I assume they don’t want too many open seats.)

Any tips?

As always....thanks for the info/guidance.

Updated On: 11/13/19 at 08:14 PM

[Joe Mayo]

Posted: 11/14/19 at 12:26am

RumTumJM said: "Correct me if I’m wrong, but isn't it safe to say that January - Early March is the slowest season for Broadway?

With that in mind, I‘d like to check out a show or 2, during that time, since I work in midtown.

So, I looked at a few shows for the final week of January, just for the heck of it. I noticed 2 things: prices seemed to be the same that they’vealways been & shows seemed only20-30% sold.

Since it’ssuch a slow season, is there a chance ticket prices could drop as we get closer? Is there, actually,a chance that the majority of the(many) unsoldseatswill, ultimately, selleven though its January? (I assume they don’t want too many open seats.)

Anytips?

As always....thanks for the info/guidance."

Base prices will remain largely stable except for the shows that heavily use the dynamic pricing model (hadestown, harry potter etc).

There will be discount codes trickling out for shows (check the discount code thread) and telecharge offers.

To do broadway on the cheap requires patience, flexibility and persistence. If you want to be a planner and get tickets ahead of time, you are probably looking at a ~25% discount through offer codes of the non marquee shows (Hamilton, hadestown, moulin rouge).

But day of, you will get more shows and higher discounts than normal on TKTS, less people entering the digital lotteries, some attractive day of prices on the secondary market etc. You may even be able to go late to the box office and negotiate/get a rush ticket price close to showtime.

If you have some targeted shows you want to see that would be helpful in steering you in the right direction.

[magictodo123]

Posted: 11/14/19 at 7:59am

For discounted tickets I like to recommend BroadwayBox. They tend to have good deals! I've seen a show a bunch of times, rarely paying full price, because I usually use their discount. 

[JBC3]

Posted: 11/14/19 at 8:36am

BroadwayBox is a great resource and also check TheatreMania as they periodically have some discounts that BBox does not. And it is worth giving a glance at StubHub just to see if someone has a ticket they are looking to unload at a cheap price.

It is still a bit early to see the deeper advance discounts for January-March, but I often do a late January weekend of theatre and never have any problem getting heavily discounted tickets for any show except those that rarely need to reduce their prices.

[jbird5]

Posted: 11/14/19 at 8:41am

Also keep an eye on Goldstar. It might be worth it to join TDF if you are eligible. Since you work in Midtown you could end up seeing 5 or 6 shows for what you would have paid for 1 or 2.

[RumTumJM]

Posted: 11/14/19 at 9:19am

Thanks for the all of the information, everyone. As someone who has been using the discount codes for decades, I wasn't sure if there were more options/strategies.

 

You guys have helped a lot! 

[Miles2Go2]

Posted: 11/14/19 at 9:46am

Also, check out TodayTix. If my early January work trip to NYC materializes, I plan to use a combination of buying tickets with Audience Rewards points plus cash (~$54) and discount offers via TodayTix.

[gibsons2]

Posted: 11/14/19 at 9:55am

Another way to save is to go during the Broadway week, which is scheduled for January 21 - February 9, 2020. You can get two tickets for the price of one.