Britain's Got Talent Winners Attraction Announce New Premiere Date for THE BOX at London Palladium

By: Mar. 02, 2016
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The new world premiere date of Britain's Got Talent winners Attraction's first full-length show, THE BOX, at London Palladium has been announced as March 10. The show, which was originally scheduled for November 2015, boasts a futuristic and innovative combination of the shadow work Attraction are famous for integrated with black light and video mapping, giving audiences a 4D visual sensation never before seen on stage. The multi-sensory piece will play for one night only.

Zoltan Szucs of Attraction said: "We have made the tough decision to move the date of our world premiere of The Box. My vision for the show was always to bring something truly unique, unforgettable and revolutionary to audiences, and in order to do so we need more time. But we are extremely excited to present something never before seen on stage; combining my love of shadow performance, black light theatre and 4D video mapping was always a dream, and I can't wait for everyone to experience it."

Combining performance art and technology to inspire audiences, reinforce messaging and illustrate a story, The Box by Attraction will be the first show in the world to include all three techniques, treating audiences to an unforgettable visual spectacle. It also tells an age-old story of true love and three generations' worth of loss, redemption and renewal.

Attraction were formed in 2004 by prolific Hungarian Artist and Choreographer Zoltan Szucs and have toured worldwide, creating consistent demand for their unique art that has the ability to cross borders, break language barriers and emotionally touch the hearts of nations across the globe.

Representing their native Hungary in 2010, Attraction performed at the World Expo in Shanghai, and at the Hungarian Olympic Oath Ceremony for the 2012 London Olympics. In 2013 Attraction won Britain's Got Talent, becoming the first foreign act to do so, and subsequently performed in front of the Royal family at the Royal Variety Show at the London Palladium. At the start of 2014 they were invited by the Chinese government to perform in front of 1.3 billion television viewers at the Chinese New Year Spring Gala Celebrations in Beijing.

For a sneak preview of The Box, watch the newly released trailer below.



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