John Lennon Educational Tour Bus Celebrates 20th Anniversary At SXSW With Third Eye Blind

By: Mar. 03, 2017
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The John Lennon Educational Tour Bus will arrive in Austin for SXSW in celebration of its twentieth anniversary, presenting a special showcase at The Belmont featuring Third Eye Blind on March 16th. SXSW fans will also enjoy performances by Bob Schneider, Muddy Magnolias, Royal Teeth, and Finland's Tuomo & Markus. The showcase is sponsored by Juniper Networks, Other World Computing (OWC) and founding sponsor Yamaha Corporation of America.

"The John Lennon Educational Tour Bus continues to educate, inspire and nurture new generations of musicians and digital media creators year after year," said Jonathan Belcher, vice president of Americas Partners and Inside Sales, Juniper Networks. "Juniper's ongoing work with the Lennon Bus underscores our commitment to the advancement of education as well as providing equal access to technology."

Larry O'Connor, founder and chief executive of Other World Computing (OWC) has been sponsoring the John Lennon Bus for the last three years and the company is the official storage technology provider of the mobile studios. He said, "OWC is proud to offer continued support for the John Lennon Educational Tour Bus and their ongoing commitment to providing students across the country with the opportunity to discover and create music.?We are excited to be a part of this convergence of education and technology during the celebration at SXSW in Austin."

Fans of the Lennon Bus and its mission, Third Eye Blind will also be subjects of the latest episode of "Perspective," the Lennon Bus' student-produced short film series focusing on the career challenges of artists and professionals from all walks of life. Third Eye Blind is also celebrating the twentieth anniversary of their breakthrough self-titled release; their recollections of the early years will be included in the production. The project will feature the skills of students from the Austin Independent School District who will be working together under the guidance of the producer/engineers who live on-board the mobile production facility year-round. Having five previous albums to their credit, Third Eye Blind's most recent release, We Are Drugs, hit the iTunes charts' Top 5 for alternative records. The band won a Billboard Music Award for "Semi-Charmed Life," have had two American Music Awards nominations and several California Music Awards (Bammies) wins. To register for SXSW so you can enjoy this showcase and much more, go to www.sxsw.com. Admission with SXSW Badge and Music or Showcasing Artist Wristband; limited tickets available at the door.

ABOUT THE John Lennon EDUCATIONAL TOUR BUS
The John Lennon Educational Tour Bus presented by Canon U.S.A. Inc. is a non-profit state-of-the-art mobile Pro Audio and HD video recording facility that provides hands-on experiences for students of all ages. In its 20th year of touring, the Lennon Bus features the latest audio and video technology, gear and products. The concept began as an offshoot of the John Lennon Songwriting Contest, dedicated to providing opportunities for both professional and amateur songwriters around the world; proceeds from which help support the Lennon Bus. The Lennon Bus travels across the U.S. and Canada year-round, providing free tours and workshops at schools, retailers, festivals, on tours with headlining artists, and at major industry conferences. Lennon Bus Europe began providing these same opportunities to the young people of Europe when it launched in Liverpool, UK in May 2013.

Photo credit: Daniel Nolan



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