NBCUniversal & Benefit Cosmetics Partnering on SHARKNADO 3: OH HELL NO!
by Tyler Peterson
- Jun 24, 2015
NBCUniversal today announced its cross portfolio partnership with Benefit Cosmetics around the upcoming Syfy Original Movie, “Sharknado 3: Oh Hell No!,” the network's latest installment of the global pop culture sensation. Benefit Cosmetics' campaign, promotes the #1 best-selling prestige mascara in the US*, They're Real! mascara, which will have a cameo in “Sharknado 3”. In addition to on-screen “Sharknado 3” integrations, Benefit's They're Real! Mascara will anchor a custom vignette featuring the film's Tara Reid and Bravo's “The Real Housewives of Beverly Hills'” Kyle Richards as they fight off a Sharknado attack. This custom content will be featured across Syfy, Bravo and E!. “Sharknado 3: Oh Hell No!” premieres on Syfy Wednesday, July 22 at 9PM ET.
AXS TV Secures Off-Network Cable Rights to ABC Music Drama 'NASHVILLE'
by Caryn Robbins
- Jun 24, 2015
Bolstering its primetime programming portfolio, AXS TV has entered into a multi-year licensing agreement with the Disney-ABC Television Group for off-network cable rights to the first three seasons of the critically-acclaimed primetime ABC drama, NASHVILLE.
Ne-Yo, Mark Cuban & More Set for SHARKNADO 3: OH HELL NO
by Caryn Robbins
- Jun 15, 2015
Ian Ziering (Fin), Tara Reid (April) and Cassie Scerbo (Nova) star in Sharknado 3, which will cause mass destruction in Washington, DC, then roar down the Eastern Seaboard before the final confrontation in Orlando, Florida.
Penn & Teller, Jackie Collins and More to Make Cameos in SHARKNADO 3
by Tyler Peterson
- Jun 12, 2015
Actor Frankie Muniz, entertainers Penn & Teller, multi-Grammy winner Ne-Yo, NASCAR drivers Brad Keselowski and Joey Logano, author Jackie Collins, actor Lou Ferrigno and former MythBusters host Grant Imahara will join the star-studded cast of Sharknado 3: Oh Hell No! when the global pop culture sensation premieres on Syfy on Wednesday, July 22 at 9PM (ET/PT). The third installment in the Sharknado franchise will also premiere on Syfy in 87 countries within 24 hours of the US premiere.
ABC Officially Unveils 2015-16 Primetime Schedule!
by Caryn Robbins
- May 12, 2015
ABC continues its commitment to great storytelling with the announcement of its 2015-16 slate of programming, including the addition of 10 new series. Paul Lee, president, ABC Entertainment Group, will unveil the network's new lineup to the advertising and media communities this afternoon at Lincoln Center's Avery Fisher Hall.
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