THURSDAY NIGHT FOOTBALL on CBS & NFL Network More Than Doubles Ratings

By: Oct. 17, 2014
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CBS and NFL Network's broadcast of THURSDAY NIGHT FOOTBALL on Oct. 16, which featured New England's 27-25 victory over the New York Jets, earned an average overnight household rating/share of 11.6/19, +137% from last year's comparable game on NFL Network and over-the-air-stations within the two team markets (4.9/8; Seattle-Arizona; Oct. 17, 2013).

Through six games of the CBS/NFL Network schedule, THURSDAY NIGHT FOOTBALL is averaging an overnight HH rating/share of 11.1/19, +66% compared to last year's 6.7/12 for the games on NFL Network.

Last night's programming on CBS and NFL Network from 8:00-11:00 PM, ET averaged a primetime overnight HH rating/share of 10.6/17, +49% higher than last year's overnight HH rating/share of 7.1/12 for CBS primetime programming on Thursday, Oct. 17, 2013 (BIG BANG THEORY - 8:00 PM, THE MILLERS - 8:31 PM, THE CRAZY ONES - 9:01 PM, TWO AND A HALF MEN - 9:31 PM, ELEMENTARY - 10:01 PM).

CBS/NFL Network's rating/share of 10.6/17 in primetime beat each of the broadcast networks: +279% higher than NBC (2.8/5), +242% higher than FOX (3.1/5) and +47% higher than ABC (7.2/12).

Last night's game HH rating/share peaked at 12.4/20 from 9:30-10:00 PM, ET.

THURSDAY NIGHT FOOTBALL continues next week on Oct. 23 with San Diego at Denver.

RATINGS NOTE: CBS and NFL Network are reporting audience data for the game and related programming, the way it was sold to advertisers, as a gross rating from CBS and NFL Network.



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