tv.broadwayworld.com

THE STORY OF FROZEN Scores 8-Month High for ABC

Related: ABC
THE STORY OF FROZEN Scores 8-Month High for ABC

"The Story of Frozen: Making a Disney Animated Classic" (8:00-9:00 p.m. - 4.7 million and 1.1/4):
From 8:00-9:00 p.m., "The Story of Frozen: Making a Disney Animated Classic," made ABC the 2nd-most-watched TV network in THE HOUR and boosted its time slot by 18% in Total Viewers over the Net's average in THE HOUR this summer with all programming (4.7 million vs. 4.0 million).

In addition, the special scored an 8-month high for ABC in the time slot with Kids 2-11 (1.3/5) - since 12/31/13.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 49% currently, from 48% at the same point in 2013.

More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings for 09/02/14.

Photo courtesy of ABC

Related Articles



BWW Review: INTO THE WOODS Bluray, DVD Offer Behind the Scenes MagicBWW Review: INTO THE WOODS Bluray, DVD Offer Behind the Scenes Magic Mysterious THE REPUBLIC Could Change How Florida Thinks About Theatre
Mysterious THE REPUBLIC Could Change How Florida Thinks About Theatre

Become a Fan, Follower & Subscriber