Syfy's OPPOSITE WORLDS Premiere Delivers 6-Month High in Adults 18-49
In its debut last night, Syfy's new reality series Opposite Worlds - featuring drama, shocking twists and an unexpectedly emotional first challenge - set channel social media records along with delivering a wider, younger-skewing female audience. The show, which pits contestants in a past versus future live social experiment, also became the channel's most watched reality premiere in six months among Adults 18-49, averaging 645K in that key demographic.
The series, hosted by Luke Tipple (Capture), also delivered one million total viewers during its telecast Tuesday, January 21 from 10-11PM (ET/PT).
Opposite Worlds was exceptionally strong among young females, becoming Syfy's highest rated series premiere - both scripted and unscripted -- in Women 18-34 since 2008.
The series was the highest rated unscripted series, among Adults 18-49, to debut on Syfy in Tuesday prime in nearly a year.
Throughout social media, a cornerstone of the program, Opposite Worlds was Syfy's most social series premiere ever in tweets and tweets per unique author.
Social media highlights include:
· Opposite Worlds ranked among the top five cable entertainment programs in tweets per unique author, top 10 in impressions and top 15 in unique authors and tweets.
· More unique authors and tweets than MTV's Are You The One?, AETV's Criminal Minds, TNT's Supernatural and Discovery'sKlondike.
· More impressions and tweets per unique than Lifetime's Dance Moms/Kim of Queens, TBS' Cougar Town and FX's Justified.