tv.broadwayworld.com

RATINGS WATCH Articles
Click Here for More Articles on RATINGS WATCH...

PRETTY LITTLE LIARS Keeps Top Spot with Key Female Demos

Related: PRETTY LITTLE LIARS, ABC Family

PRETTY-LITTLE-LIARS-Keeps-Top-Spot-with-Key-Female-Demos-20130213

ABC Family's critically-acclaimed and social media darling, "Pretty Little Liars" qualified as Tuesday's #1 TV telecast for the 6th week in a row in both Females 12-34 (1.55 million/3.4 rating) and Female Teens (629,000/5.3 rating), while also taking top honors on the night in Women 18-34 (920,000/2.7 rating), Viewers 12-34 (1.78 million/1.9 rating) and Teens 12-17 (702,000/2.9 rating). "Pretty Little Liars" was the #1 original cable TV telecast in Women 18-49 (1.15 million/1.8 rating).

The #1 most-tweeted cable TV series of 2012, "Pretty Little Liars" was again Tuesday's #1 'most social' TV series according to SocialGuide, with 545,680 tweets (13.3 share) and 218,873 uniques (14.2 share). In fact, "Pretty Little Liars" garnered +17% more tweets (545,680 vs. 467,174) and +3% more uniques (218,873 vs. 212,865) than did the prior week's episode.

- In the 8 o'clock hour, "Pretty Little Liars" stood as TV's #1 telecast in Adults 18-34 (1.07 million/1.6 rating), Women 18-34, Viewers 12-34, Females 12-34, Teens 12-17 and Female Teens, cable TV's #1 telecast in Women 18-49, and the #1 original cable TV telecast in Adults 18-49 (1.37 million/1.1 rating).

- Season to date, "Pretty Little Liars" is enjoying its best season in the series' history in Adults 18-34 (1.20 million/1.8 rating), Women 18-34 (1.02 million/3.0 rating), Adults 18-49 (1.52 million/1.2 rating) and Women 18-49 (1.27 million/2.0 rating).

"The Lying Game" (9:00 - 10:00 p.m.)

Growing week to week virtually across the board, "The Lying Game" stood as cable TV's #1 telecast in Tuesday's 9 o'clock hour in Females 12-34 (771,000/1.7 rating) and Female Teens (316,000/2.7 rating). "The Lying Game" was the #1 original scripted cable TV telecast in The Hour in Women 18-34 (455,000 vs. 1.3 rating), topping Lifetime's "Dance Moms" head to head for the 4th time this season.

- Notably, "The Lying Game" ranked as Tuesday's #2 telecast on TV for the 1st time this season in Female Teens, behind only "Pretty Little Liars." For the 4th week in a row, "The Lying Game" ranked as Tuesday's #2 scripted cable TV telecast in Females 12-34, behind only "Pretty Little Liars."

- "The Lying Game" generated increases over the prior week in virtually all target categories, including by 4% in Women 18-49 (605,000 vs. 584,000), by 6% in Women 18-34 (455,000 vs. 431,000) and by 5% in Females 12-34 (771,000 vs. 734,000). "The Lying Game" grew 4% in Teens 12-17 (340,000 vs. 326,000) to its 2nd-best rating this season.

Source: NTI, 2/12/13, U.S. ratings, Live + Same Day; Social Media Source: SocialGuide.

Related Articles


Related Links
ABC Orders Mark Burnett Game Show 500 QUESTIONS Direct to SeriesABC Orders Mark Burnett Game Show 500 QUESTIONS Direct to Series
September 18, 2014
BroadwayWorld TV to Expand Coverage for 2014-2015 TV SeasonBroadwayWorld TV to Expand Coverage for 2014-2015 TV Season
by Matt Tamanini - September 14, 2014
ABC Family Cancels Tori Spelling's MYSTERY GIRLS After One SeasonABC Family Cancels Tori Spelling's MYSTERY GIRLS After One Season
September 08, 2014
Candace Cameron Bure to Co-Host 18th Annual PRISM AWARDS on FX, TodayCandace Cameron Bure to Co-Host 18th Annual PRISM AWARDS on FX, Today
September 05, 2014
LMN to Premiere New Movie THE HAZING SECRET, Starring Keegan Allen, 9/21LMN to Premiere New Movie THE HAZING SECRET, Starring Keegan Allen, 9/21
September 04, 2014


About Author

Subscribe to Author Alerts

BLOGS
BWW TV World's New Show: BUT, WAIT! WHAT? Fall TV Preview Edition w/ THE RESIDUALSBWW TV World's New Show: BUT, WAIT! WHAT? Fall TV Preview Edition w/ THE RESIDUALS

Become a Fan, Follower & Subscriber