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NBC's THE VOICE is #1 for Monday in Key Demo

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NBC's THE VOICE is #1 for Monday in Key Demo

NBC won the night among the Big 4 in adults 18-49, taking six of six half-hours with the #1 and #2 shows of the night on those nets, "The Voice" and "The Blacklist."



"The Voice" (3.0 rating, 9 share in adults 18-49, 10.8 million viewers overall from 8-10:01 p.m. ET) retained 100% of its rating for each of the prior two Mondays in adults 18-49 to remain the #1 show of the night in 18-49 and other key demos. In the time period, "The Voice" is #1 or tied for #1 among the Big 4 networks in adults 18-49, adults 18-34, adults 25-54 and all key adult-female demos. "The Voice" grew steadily throughout its time period in 18-49, with this half-hour track: 2.7, 2.9, 3.0, 3.2. From its first half-hour to its fourth, "The Voice" grew by +19% or 0.5 of a rating point in adults 18-49.



"The Blacklist" (2.7/8 in adults 18-49, 10.6 million viewers overall from 10:01-11 p.m. ET) retained 100% of the prior week's 18-49 rating and won The Hour among ABC, CBS and NBC in every key measure - adults, men and women 18-34, 18-49 and 25-54, plus total viewers. The 2.7 keeps "The Blacklist" within a tenth of a rating point of each of its prior six original telecasts. Versus NBC's averages in the time period last season, "The Blacklist" is up +35% in 18-49 (2.7 vs. 2.0, L+SD, non-sports) and up +85% in total viewers (10.612 million vs. 5.746 million).



In the time period, "Blacklist's" margin of victory in 18-49 is 69% among ABC, CBS and NBC (2.7 vs. a 1.6 for ABC's second-place "Castle").



L+7 Time-Shifting: "Blacklist" originals this season are growing by +69% from their L+SD results to L+7 in 18-49 rating (to a 4.94 from a 2.93) and by more than 6.1 million persons in total viewers (16.9 million vs. 10.8 million).





In Late-Night Metered Markets Monday Night:



In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.8/7; CBS's "Late Show with David Letterman," 2.0/5; and ABC's "Jimmy Kimmel Live," 2.5/7.



In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.1/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.6/3.



From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/5 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.



From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.2/2).



At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.





For the Week:



With "The Voice" and "The Blacklist" accounting for three of the week's top five ratings in adults 18-49 among Primetime programs on the Big 4 networks, NBC has averaged a 1.5 rating, 5 share in adults 18-49 and 6.1 million viewers overall for the week of April 28-May 4, according to "live plus same day" viewing figures from Nielsen Media Research.



The 1.5 rating for NBC is a four-week high, best since the week of March 31-April 6 (1.5), and the average 6.1 million is NBC's highest in six weeks, since March 17-23.



The Monday edition of "The Voice" delivered the #2 adult 18-49 rating for the week on ABC, CBS, NBC and Fox, while "The Blacklist" tied the Tuesday "Voice" for #4. Also ranking in the Top 30 among Big Primetime programs last week were "Chicago P.D." (tied for #23), "Chicago Fire" (tied for #27) and "Law & Order: SVU" (tied for #27).



Through the season's 32nd week, NBC has won 84 nights in adults 18-49 among the Big 4 networks, more NBC nightlong wins than for any full September-to-May season since 2001-02 (131 wins).



Through 32 weeks of the season, NBC ranks #1 among ABC, CBS, NBC and FOX in adults 18-49, adults 25-54, all key adult-female demos and other key measures. It's the first time NBC has ranked #1 in 18-49 this late in the season in 10 years (since the 2003-04 season).



NBC's 2.8 rating in adults 18-49 is the network's top average at this point in the season in five years (since a 2.8 in 2008-09).



Versus one year ago, NBC is up +17% season to date in adults 18-49 (2.8 vs. 2.4).



In total viewers, NBC ranks #2 for the season with an average of 9.4 million viewers, which is its biggest overall audience 32 weeks into the season in eight years (since 2005-06, 9.8 million). Versus one year ago, NBC is up +35% season to date in total viewers (9.4 million vs. 7.0 million). It's the first time NBC has ranked higher than #4 in total viewers at this point in the season in 10 years (since running #2 at this point in the 2003-04 season).



WEEKLY RESULTS

Adults 18-49, L+SD

Net... Week 32, 2012-13... Week 32, 2013-14...Diff

NBC...1.8...1.5...Down 17%

CBS...1.9...1.6... Down 16%

ABC...1.6...1.6... Even

Fox...1.9...1.2...Down 37%



Total Viewers, L+SD

Net... Week 32, 2012-13... Week 32, 2013-14...Diff

NBC...5.544 million ...6.135 million...Up 11%

CBS...9.213 million...8.781 million...Down 5%

ABC...6.687 million ...6.642 million...Down 1%

Fox...5.983 million ...3.898 million...Down 35%



SEASON AVERAGES

Adults 18-49, "Most Current"

Net... STD '12-13... STD '13-14...Diff

NBC...2.4...2.8...Up 17%

CBS...2.9...2.4...Down 17%

ABC...2.2...2.1...Down 5%

Fox...2.5...2.5...Even



Total Viewers, "Most Current"

Net... STD '12-13... STD '13-14...Diff

NBC...6.977 million ...9.442 million...Up 35%

CBS...11.947 million...10.774 million... Down 10%

ABC...7.815 million ...7.544 million...Down 3%

Fox...7.077 million ...7.470 million...Up 6%





NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated. Season figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."

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