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NBC's THE VOICE is #1 Non-Sports Show Monday Night

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NBC's THE VOICE is #1 Non-Sports Show Monday Night

Despite competition this week from CBS's NCAA Basketball coverage, "The Voice" (3.4 rating, 9 share in adults 18-49, 11.8 million viewers overall from 8-10:01 p.m. ET) is matching last week's rating in 18-49. Despite the basketball competition, "The Voice" currently ranks #1 for the time period in all key adult-female demographics - women 18-34, 18-49 and 25-54. "The Voice" is the time period's top non-sports program on the Big 4 nets in all key demographics.



"The Voice" is the #1 non-sports telecast of the night on the Big 4 networks in adults 18-49 by a margin of 62% (3.4 vs. 2.1 for ABC's "Dancing With the Stars," excludes CBS's 8-9 p.m. programming, which is not accurately reported in these preliminary fast-national ratings).



A special Monday telecast of "American Dream Builders" (1.6/4 in adults 18-49, 5.5 million viewers overall from 10:01-11 p.m. ET) scored the show's highest Nielsen results to date in adults 18-49 and total viewers, topping ratings for each of the show's three regular Sunday telecasts so far, including the prior highs set by its March 23 debut (0.9/2 in 18-49, 3.603 million viewers overall). "American Dream Builders" out-rated ABC's "Castle" encore in the time period in adults 18-34, 18-49 and 25-54.





In Late-Night Metered Markets Monday night:



In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.9/7; CBS's "Late Show with David Letterman," 2.5/7 with an encore delayed by an NCAA overrun; and ABC's "Jimmy Kimmel Live," 2.1/5.



In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/5; "Late Show," 0.7/4 with an encore delayed by an NCAA overrun; and "Jimmy Kimmel Live," 0.6/3.



From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.



From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) tied CBS's "Late Late Show with Craig Ferguson" (1.2/5 delayed by an NCAA overrun). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2 delayed by an NCAA overrun).



At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.





For the Week:



With "The Voice" and "The Blacklist" generating three of the week's top 10 ratings among Primetime programs on the Big 4 networks, NBC has averaged a 1.5 rating, 4 share in adults 18-49 and 5.7 million viewers overall for the week of March 31-April 6, according to "live plus same day" viewing figures from Nielsen Media Research.



The Monday edition of "The Voice" ranked #3 among the week's Primetime programs on the Big 4 networks in adults 18-49, while Tuesday's "Voice" finished #6 and Monday's "The Blacklist" tied for #8. The Monday "Voice" was #1 among Big 4 Primetime programs in teens 12-17 and both "Voice" editions were among five shows tying for # 1 among kids 2-11.



Thru the season's 28th week (thru March 23), NBC has won 77 nights in adults 18-49 among the Big 4 networks, more NBC nightlong wins than for any full September-to-May season since 2003-04 (83 wins).



Through 28 weeks of the season, NBC ranks #1 among ABC, CBS, NBC and FOX in adults 18-49, adults 25-54, all key adult-female demos and other key measures. It's the first time NBC has ranked #1 in 18-49 this late in the season in 10 years (since the 2003-04 season).



NBC's 2.9 rating in adults 18-49 is the network's top average at this point in the season in five years (since a 2.9 in 2008-09).



Versus one year ago, NBC is up 21% season to date in adults 18-49 (2.9 vs. 2.4).



In total viewers, NBC ranks #2 for the season with an average of 9.8 million viewers, which is its biggest overall audience 28 weeks into the season in eight years (since 2005-06, 9.9 million). Versus one year ago, NBC is up 39% season to date in total viewers (9.8 million vs. 7.1 million).



WEEKLY RESULTS

Adults 18-49, L+SD

Net... Week 28, 2012-13... Week 28, 2013-14...Diff

NBC...1.7...1.5...Down 12%

CBS...2.7...2.1... Down 22%

ABC...1.6...1.6... Even

Fox...1.7...1.2...Down 29%



Total Viewers, L+SD

Net... Week 28, 2012-13... Week 28, 2013-14...Diff

NBC...5.235 million ...5.715 million...Up 9%

CBS...11.256 million...10.082 million...Down 10%

ABC...6.704 million ...6.391 million...Down 5%

Fox...5.145 million ...3.991 million...Down 22%



SEASON AVERAGES

Adults 18-49, "Most Current"

Net... STD '12-13... STD '13-14...Diff

NBC...2.4...2.9...Up 21%

CBS...3.0...2.4...Down 20%

ABC...2.3...2.1...Down 9%

Fox...2.5...2.6...Up 4%



Total Viewers, "Most Current"

Net... STD '12-13... STD '13-14...Diff

NBC...7.069 million ...9.826 million...Up 39%

CBS...12.158 million...10.836 million... Down 11%

ABC...7.857 million ...7.490 million...Down 5%

Fox...7.095 million ...7.740 million...Up 9%





NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated. Season figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."

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