NBC's Late Night Wins Time Period in All Key Measures

By: Dec. 11, 2014
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"The Tonight Show Starring Jimmy Fallon" has delivered decisive wins in ratings results for the late-night week of Dec. 1-5, despite airing encores three of five nights for the week. Fallon delivered bigger audiences than ABC's "Jimmy Kimmel Live" and CBS's "Late Show with David Letterman" in every key ratings category - adults, men and women 18-34, 18-49 and 25-54, plus total viewers.


· Fallon's 0.95 rating in 18-49 for the week generated a +56% advantage over Kimmel (0.61) and a +102% margin over Letterman (0.47). Note that "Kimmel" was in rebroadcast on Friday.


· At 12:35 a.m. ET, a week of encore telecasts of "Late Night with Seth Meyers" outscored CBS's first-run "Late Late Show with Craig Ferguson" in every key ratings measure and also topped ABC's original "Nightline" in their head-to-head half-hour from 12:30-1 a.m. in all key categories.


· With an average of 1.448 million viewers, it was Meyers' most-watched week of encores since April 14-18 (1.453 million), his first week in rebroadcast.


· Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" figures except for the two most recent weeks, which are "live plus same day."


WEEK 11

Show...18-49...total viewers

11:35 p.m.-12:35 a.m.
Tonight *...0.95/4...3.481 million
Dave...0.47/2...2.401 million
Kimmel *...0.61/3...2.706 million

12:35-1:05 a.m.
Nightline...0.40/2...1.631 million

12:35-1:35 a.m.
Seth Meyers (R)...0.44/3...1.448 million
Ferguson...0.30/2...1.311 million

1:35 a.m.-2:05 a.m.
Carson Daly (R)...0.29/2...0.838 million

* "Tonight" aired encores on Wednesday through Friday and "Kimmel" was in rebroadcast Friday.

SEASON AVERAGES

Show...18-49...total viewers

11:35 p.m.-12:35 a.m.
Tonight...1.15/5...3.974 million
Dave...0.51/2...2.698 million
Kimmel...0.67/3...2.820 million

12:35-1:05 a.m.
Nightline...0.42/3...1.706 million

12:35-1:35 a.m.
Seth Meyers...0.51/3...1.566 million
Ferguson...0.34/2...1.404 million

1:35 a.m.-2:05 a.m.
Carson Daly ...0.31/3...0.881 million



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