NBC's JIMMY FALLON Hits 3-Week High

By: Mar. 27, 2014
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In its fifth week, "The Tonight Show Starring Jimmy Fallon" scored a three-week high in adults 18-49 with a 1.35 rating, up from a 1.32 last week and a 1.34 the week before that, making this the top Fallon average since his second week on "Tonight," Feb.24-28. Fallon's 1.35 last week topped the combined results of Kimmel (0.69) and encores of Letterman (0.50). (Kimmel aired an encore on Friday)

In his fifth week, Fallon was up 2% versus his week-four rating in 18-49 (1.35 vs. 1.32) and in total viewers, he was up week to week by 4% (4.419 million vs. 4.260 million).

Compared with the same week last year, Fallon was up 73% versus "Tonight's" 18-49 rating (with a 1.35 rating, 6 share in adults 18-49 vs. the year-ago 0.78/3) and up 25% in total viewers (4.419 million vs. 3.522 million).

In its fourth week, "Late Night with Seth Meyers" retained 97% of its week-three rating in 18-49 (0.67 vs. 0.69). In total viewers, the retention of week three was 96% (1.854 million vs. 1.936 million). Meyers nearly tied Kimmel last week in 18-49 rating (0.67 vs. 0.69), despite starting an hour later, and topped Kimmel in men 18-49 and adults, men and women 18-34.

Meyers scored gains versus the same weeks last year, up 37% versus "Late Night" results for the year-ago week in 18-49 (0.67/4 vs. 0.49/3) and up 16% in total viewers (1.854 million vs. 1.602 million).

At 1:35 a.m., "Last Call with Carson Daly" (0.37 in 18-49) topped CBS's "Late Late Show" (0.33) in adults 18-49 and nearly tied ABC's "Nightline" (0.38), despite starting an hour later.

LATE NIGHT AVERAGES

WEEK 26

Show...18-49 last week...18-49 same week last season...total viewers last week...total viewers same week last season

11:35 p.m.-12:35 a.m.
Tonight...1.35/6...0.78/3...4.419 million...3.522 million
Dave (R)*...0.50/2...0.72/3...2.317 million...3.000 million
Kimmel...0.69/3...0.70/3...2.729 million...2.572 million

12:35-1:05 a.m.
Nightline...0.38/3...0.38/2...1.580 million...1.444 million

12:35-1:35 a.m.
Seth Meyers...0.67/4...0.49/3...1.854 million...1.602 million
Ferguson*...0.33/2...0.40/2...1.290 million...1.403 million

1:35 a.m.-2:05 a.m.
Carson Daly*...0.37/3...0.27/2...0.984 million...0.835 million

* "Late Show" aired encores last week, while Thursday and Friday CBS programming was excluded from weekly averages due to basketball overruns. Friday's "Last Call" and "Kimmel" were encores.


SEASON AVERAGES SINCE FEB. 17, L+SD

Show...18-49 this season...18-49 last season, same period...total viewers this season...total viewers last season, same period

11:35 p.m.-12:35 a.m.
Tonight...1.70/8...0.75/3...5.395 million...3.311 million
Dave...0.55/2...0.67/3...2.674 million...2.949 million
Kimmel...0.68/3...0.67/3...2.636 million...2.445 million

12:35-1:05 a.m.
Nightline...0.41/2...0.38/2...1.589 million...1.439 million

12:35-1:35 a.m.
Seth Meyers...0.79/5...0.47/3...2.132 million...1.584 million
Ferguson...0.35/2...0.40/2...1.319 million...1.464 million

1:35 a.m.-2:05 a.m.
Carson Daly...0.38/3...0.26/2...1.059 million...0.835 million


NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.



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