NBC Late Night Rules the Ratings Week of 3/28 in All Key Categories

By: Apr. 07, 2016
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Late-Night Results for Week 28: "The Tonight Show Starring Jimmy Fallon" and "Late Night with Seth Meyers" have dominated the late-night ratings week of March 28-April 1, topping their ABC and CBS time-period competition in every key measure - adults, men and women 18-34, 18-49 and 25-54, plus total viewers.

For the week, Fallon beat ABC's "Jimmy Kimmel Live" in adult 18-49 rating by an +75% advantage (with a 0.84 rating vs. a 0.48) and CBS's "The Late Show with Stephen Colbert" by an +91% margin (0.84 vs. 0.44). Note that Friday's Kimmel was an encore.

Meyers delivered a +41% margin in 18-49 over CBS's "Late Late Show with James Corden" (0.41 vs. 0.29) and a +33% advantage over ABC's "Nightline" (0.45 vs. 0.33 in their 12:30-1 a.m. head-to-head half-hour).

At 1:35 a.m. ET, "Last Call with Carson Daly" grew +8% versus the same week last year in 18-49 (0.26 vs. 0.24) and +16% in total viewers (887,000 vs. 766,000).

Season to date, Fallon and Meyers have outdelivered their ABC and CBS time-period competition for 28 of 28 weeks in both adults 18-49 and total viewers.

WEEK 28

11:35 p.m.-12:35 a.m.
Tonight...0.84/4...3.318 million
Late Sh...0.44/2...2.247 million
Kimmel *...0.48/2...2.240 million

12:35-1:05 a.m.
Nightline...0.33/2...1.423 million

12:35-1:35 a.m.
Seth Meyers *...0.41/3...1.500 million
Late Late Sh *...0.29/2...1.212 million

1:35 a.m.-2:05 a.m.
Carson Daly *...0.26/2...0.887 million

* Friday's "Kimmel," "Late Night," "Late Late Show" and "Last Call" were encores. "Late Night" was also a rebroadcast on Monday.


SEASON AVERAGES

11:35 p.m.-12:35 a.m.
Tonight...1.06/5...3.811 million
Late Sh...0.68/3...2.941 million
Kimmel...0.56/3...2.430 million

12:35-1:05 a.m.
Nightline...0.37/2...1.562 million

12:35-1:35 a.m.
Seth Meyers...0.49/3...1.626 million
Late Late Show...0.33/2...1.276 million

1:35 a.m.-2:05 a.m.
Carson Daly...0.29/2...0.908 million


Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."



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