History's VIKINGS Wraps Season with 3.4 Million Viewers
HISTORY's(R) Vikings (#Vikings) continues to conquer. The hit drama's season two finale averaged 3.4 million Total Viewers, 1.6 million Adults 25-54, 1.4 million Adults 18-49, 989,000 Men 25-54 and 879,000 million Men 18-49 at 10:00pm last night, according to Nielsen Research.
VIKINGS' finale also dominated social media. Last night's episode was the number one most tweeted cable program, while it also earned its largest Twitter audience to-date, up +202% from the season one finale and +10% from the season two premiere. Year-to-date, the program is HISTORY's most tweeted about series, and season two posted a +98% jump in tweets from season one (Source: Nielsen Social). Online, Vikings attracted strong viewing across HISTORY's sites and apps throughout season two, generating a 22% increase vs. season one (source: Adobe Analytics).
On a Live+7 basis through April 13, Vikings is averaging 5.1 million Total Viewers (up +55% versus its Live+Same Day metrics), 2.7 million Adult 25-54 viewers (+69%), 2.5 million Adult 18-49 viewers (+79%), 1.7 million Men 25-54 viewers (+70%) and 1.5 million Men 18-49 viewers (+68%). With time shifted viewing, Vikings ranks as the number one cable series on Thursday nights in all key demos.
In March, HISTORY renewed the program for a third season that will premiere next year.
Vikings centers on Ragnar (Travis Fimmel), a Restless young warrior and family man who longs to find and conquer new lands across the sea and claim the spoils as his own. Now he is an Earl, allied with King Horrik (Donal Logue). With more power than ever before, his desire to sail west and explore new kingdoms remains unquenchable.
Yet there's a heavy price to pay for Ragnar's ascent to greatness. Season two brought crises of faith, of power, of relationships. Brothers rose up against one another. Loyalties shifted from friend to foe, and unlikely alliances were formed in the name of supremacy. Ragnar's indiscretions threatened his marriage to Lagertha (Katheryn Winnick), tearing him and his beloved son apart. Plots were hatched, scores were settled, blood spilled...all under the watchful eyes of the gods.