Future of Daytime Emmy Awards May Be in Jeopardy
According to TVGuide.com, the 2012 Daytime Emmy Awards are currently without a network to air the annual ceremony. A representative for the National Academy of Television Arts and Sciences said that negotiations are still underway, insiders tell TVGuide that the telecast may likely end up as a live Internet feed rather than a TV broadcast.
Jim Romanovich of Associated Television International explained, "CBS wanted the show, but at the last minute, the deal fell through. Money-wise, it was just too prohibitive, and that's a shame because this year is the last chance to honor [canceled soaps] All My Children and One Life to Live."
In order to make last year's ceremony profitable to air on TV, the show became an "informercial" for charities, hotels and various entertainment acts. Actor Peter Bergman commented, "It was a vulgar Vegas nightmare. The awards need to return to what they were years ago, a private, elegant event." Added General Hospital Emmy winner Nancy Lee Grahn, "It's gotten to the point where even the nominees don't care."
Nominations for the Daytime Emmy awards will be announced on May 4th and the ceremony itself will take place on June 23 in Beverly Hills.