RATINGS WATCH Articles
Click Here for More Articles on RATINGS WATCH...

DOWNTON ABBEY on Masterpiece Classic Rates Second on Super Bowl Sunday

Related: DOWNTON ABBEY, Masterpiece Classic, PBS

DOWNTON-ABBEY-on-Masterpiece-Classic-Rates-Second-on-Super-Bowl-Sunday-20010101

PBS and WGBH announced today that "Downton Abbey, Season 3" on Masterpiece CLASSICrated second only to the Super Bowl on February 3 (Nielsen Overnights data, 4.4 household rating). The drama, a Carnival/MASTERPIECE co-production, has seen a strong audience all season; the average audience for Season 3's first five episodes is 72% above the first five episodes of Season 2. Last night's episode averaged 6.6 million viewers (Nielsen Fast National data).

The season premiere on January 6 earned a 7.4 national (Live +7) household rating and averaged 11.1 million viewers growing from a 5.1 household rating and average audience of 7.9 million viewers as first reported in the Fast National overnight ratings making it the top-rated PBS drama of all time.

These record-breaking numbers carry over into the digital space. On Sunday, January 6, a record-breaking number of unique visitors went to the MASTERPIECE site, and January 2013 vs. January 2012 saw a 53% increase in unique visitors overall, and a 174% increase in mobile visits. Additionally, in the month of January there were more than 6.3 million streams of all "Downton Abbey" content on PBS video platforms, which is 35% higher than January 2012.


Related Articles



More On: Masterpiece, Super Bowl, PBS,

Comment & Share

Related Links
CBS News' FACE THE NATION Finished First on SundayCBS News' FACE THE NATION Finished First on Sunday
April 17, 2014
Join the Search for the Hanging Gardens of Babylon on PBS, 5/6Join the Search for the Hanging Gardens of Babylon on PBS, 5/6
April 17, 2014
Michael Kantor Named AMERICAN MASTERS Series Executive ProducerMichael Kantor Named AMERICAN MASTERS Series Executive Producer
April 16, 2014
PBS Airs NATURE's 'Touching the Wild' TonightPBS Airs NATURE's 'Touching the Wild' Tonight
April 16, 2014
Stone Phillips Talks New Documentary on Tonight's METROFOCUSStone Phillips Talks New Documentary on Tonight's METROFOCUS
April 16, 2014


About Author

Subscribe to Author Alerts

Subscribe for News & Specials