tv.broadwayworld.com

DATELINE Takes Friday Night in Key Adult Demos & Total Viewers

July 21
6:17 2013
DATELINE Takes Friday Night in Key Adult Demos & Total Viewers

"Dateline NBC" (1.1/4 in 18-49, 5.1 million viewers overall from 9-11 p.m. ET) ranked the #1 in the time period on ABC, CBS, NBC and FOX in adults 18-49, adults 25-54 (with a 1.6 rating) and total viewers. It's the fourth week in a row "Dateline" has won its Friday time period among those networks in those three categories. "Dateline" was also #1 or tied for #1 in the slot on ABC, CBS, NBC and FOX in all other key ratings measures. "Dateline" is the #1 show of the night on those networks in total viewers and adults 25-54 and tied for #1 for the night with ABC's "Primetime: What Would You Do?" in adults 18-49.

· In the 10:30 lead-in to local news, "Dateline NBC" delivered a 14% margin of victory in the key news demo of adults 25-54 (with a 1.6 rating vs. a 1.4 for ABC's second-place "20/20").

· At 8 p.m., an encore telecast of "Camp" averaged a 0.4/2 in 18-49 and 2.0 million viewers overall.

In Late-Night Metered Markets Friday night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 2.1/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.7/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 0.6/3 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/3). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

Related Articles




About Author

   Subscribe to Author Alerts

TV VIDEOS


BWW Review: Audra McDonald Reaffirms Her Singular Brilliance in HBO's LADY DAYAudra McDonald Reaffirms Her Singular Brilliance in HBO's LADY DAY BroadwayRadio Releases First Episode of 'Literally Patti Murin: The Podcast' with Andrew Rannells
First Episode of 'Literally Patti Murin: The Podcast' with Andrew Rannells

Become a Fan, Follower & Subscriber

           Facebook Like Follow