CBS's THE TALK Beats 'The View' in Key Demo

August 7
2:25 2014
CBS's THE TALK Beats 'The View' in Key Demo

CBS's The Talk beat "The View" in key women demographics for the second time in the last four weeks, according to Nielsen live plus same day ratings for the week ending August 1.

THE TALK (2.49m) averaged 1.1/07 in women 25-54 (vs. 1.0/07 for "The View"), up +10% from last week and 0.8/05 in women 18-49 (vs. 0.7/05 for "The View"), up +14% from the prior week.

THE TALK topped "The View" in both key women demographics for the first time in the week ending July 11.

CBS's Daytime Emmy Award-nominated talk show The Talk features a panel of well-known news and entertainment personalities discussing current events, pop culture, contemporary issues, family, celebrity and the trending topics of the day. The daily one-hour series is hosted by Julie Chen, Sara Gilbert, Sharon Osbourne, Sheryl Underwood and Aisha Tyler.

The hosts swap stories, challenge each other on issues and engage the studio audience and viewers at home about events in the headlines and their own homes. Show segments include guest interviews with entertainers and newsmakers, musical performances, cooking demos with celebrity chefs as well as real-world advice and tips from leading experts in fitness, diet, health, home, relationships, finance and fashion. The show was developed by Gilbert, who also serves as executive producer.

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