ABC's THE ASTRONAUT WIVES CLUB Up in Adults 18-49

By: Jul. 31, 2015
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Thursday (07/30/15) - ABC Total Viewer and Adult 18-49 Projections

"AWC": Live + 3 = 5.9 million/1.1 rating and Live + 7 = 6.4 million/1.2 rating

"Mistresses": Live + 3 = 4.9 million/1.1 rating and Live + 7 = 5.1 million/1.1 rating

"Rookie Blue": Live + 3 = 5.2 million/1.0 rating and Live + 7 = 5.5 million/1.0 rating

Live + Same Day Results:

"The Astronaut Wives Club" (8:00-9:00 p.m. - 4.0 million and 0.8/3 in AD18-49):

ABC's "The Astronaut Wives Club" gained 5% over the prior week in Total Viewers (4.0 million vs. 3.8 million) and jumped 33% in Adults 18-49 (0.8/3 vs. 0.6/3), qualifying as the biggest week-to-week gainer on the major nets with young adults. During the 8 o'clock hour, the ABC freshman drama beat NBC's "Food Fighters" (3.6 million and 0.7/3) and Fox's "Boom!" (1.9 million and 0.6/3).

  • Continuing to improve its time period for ABC, "The Astronaut Wives Club" was up over the year-ago debut of "The Quest" in the hour (2.8 million and 0.7/3 on 7/31/14) by 1.2 million viewers and by 14% in Adults 18-49

"Mistresses" (9:00-10:00 p.m. - 3.1 million and 0.7/3 in AD18-49):

At 9:00 p.m., ABC's "Mistresses" built 7% week to week in Total Viewers (3.1 million vs. 2.9 million) and held even in Adults 18-49 (0.7/3).

"Rookie Blue" (10:00-11:00 p.m. - 3.6 million and 0.7/3 in AD18-49):

At 10:00 p.m., ABC's "Rookie Blue" came within 1-tenth of its week-ago season high in Adults 18-49 (0.7/3 vs. 0.8/3).



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