ABC's NASHVILLE Beats Back Wednesday Night Competition
NASHVILLE, ABC, MODERN FAMILY
As each of its series grew over their most recent original telecasts in early December, ABC won Wednesday night in Adults 18-49 over original programming on each of the other nets, including CBS with THE PEOPLE'S CHOICE AWARDS. ABC's Modern Family qualified as Wednesday's #1 TV show for its 10th straight original telecast across all key Adult demos (AD18-34/AD18-49/AD25-54). ABC earned its top-rated Wednesday since early November in Adults 18-49 with regular programming on the night - since 11/7/12.
At 8pm, ABC's The Middle won its half-hour in Total Viewers and Adults 18-49. The Middle was up over its most recent original 4 weeks ago by 15% in viewers and by 14% in young adults to its best numbers since 11/14/12.
At 8:30pm, ABC freshman The Neighbors ranked #1 in Adults 18-49, beating NBC's freshman Guys With Kids by 65% in viewers and by a best-ever 54% in young adults. The Neighbors built over its last original by 23% in Total Viewers and by 25% in Adults 18-49 with its strongest numbers since November - since 11/14/12 and 11/7/12, respectively.
At 9pm, ABC's Modern Family shot to the top of its half-hour, outpacing its nearest competition (CBS' People's Choice Awards) by 22% in Total Viewers and by 88% in Adults 18-49. MODERN grew from its last original by 10% in viewers and by 12% in young adults to post its top numbers since 11/7/12.
In the 9:30pm half-hour, ABC's Suburgatory was the scripted leader in Adults 18-49, beating NBC's original L&O: SVU by 23% in Adults 18-49. Suburgatory was up over its last original 5 weeks ago by 15% in Total Viewers and by 23% in Adults 18-49 to its highest young adult number since 11/7/12.
During the 10 o'clock hour, ABC's Nashville once again beat its CBS and NBC drama competition among Women 18-34. Season to date, Nashville is delivering big increases via TV playback, picking up 57% in Adults 18-49 (+1.2 rating) and 45% in Total Viewers (+2.9 million) from L+SD to L+7. Equaling its 2nd-highest Adult 18-49 number, Nashville built for its 3rd straight original telecast among young adults (+5% from its Winter Finale on 12/5/12).