ABC is Daytime's #1 Network in Key Demos

By: Feb. 07, 2013
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During the week of January 28, 2013, ABC ranked as Daytime's #1 network for the 4th week in a row in Women 18-34 (0.6 rating/195,000 - tied), and for the 20th time in the prior 21 weeks.

Gaining viewers for the 4th consecutive week, "The Chew" recorded its most-watched week on record in Total Viewers (2.654 million), up by a solid 19% year to year (vs. 2.234 million). In addition, "The Chew" hit a 10-week high with Women 18-49 (0.7 rtg/456,000) and a 12-week high with Women 25-54 (1.0 rtg/632,000) - since weeks of 11/19/12 and 11/5/12, respectively.

Boasting season highs with Total Viewers (3.533 million) and Women 25-54 (1.4 rtg/841,000), "The View" posted its strongest deliveries in 8 months in both demos - since week of 5/14/12. With Women 18-49, "The View" notched its best delivery in six weeks (1.0 rtg/617,000) - since week of 12/17/12.



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