ABC Offering First Look at New Series SELFIE to Twitter Users
This unique experience will give users a First Look at the highly anticipated comedy leading up to the series premiere on TUESDAY, SEPTEMBER 30 (8:00-8:30 p.m., ET) on the ABC Television Network. In addition to being able to watch the full episode of "Selfie" within a Tweet from the official "Selfie" Twitter handle, @SelfieABC, Twitter users, on their iOS devices, can compose their own original Tweet and use the hashtag, #SelfieABC, to render a video of the full first episode that can instantly be tweeted and shared virally from the social media platform.
"Selfie" is written and executive produced by Emily Kapnek ("Suburgatory"). The pilot was directed and executive produced by Julie Anne Robinson. "Selfie" is produced by Piece of Pie Productions in association with Warner Bros. Television.
Social Media superstar Eliza Dooley (Karen Gillan) has 263,000 followers who hang on to her every post, tweet and selfie. But after a workplace mishap goes viral, she quickly realizes that being "instafamous" isn't all it's cracked up to be and being friended is not the same as having actual friends.
She enlists co-worker and marketing guru, Henry (John Cho), to 'rebrand' her self-obsessed reputation and teach her how to connect with people in the real world. At first, Henry wants nothing to do with Eliza, who is the epitome of all he deems wrong with the app-addicted world. But soon, Henry takes pity on Eliza. With a few expert tweaks and some help from the effervescent office receptionist Charmonique (Randolph) and Eliza's quirky neighbor Brynn (Rachel), he can tone down her palette, teach her a few social graces, and help break Eliza of her instinct to put Internet connection above personal connection.
What Henry doesn't anticipate, however, is how much he'll learn. As a workaholic who rarely makes time for socializing, even Henry's boss, Sam (Harewood), knows he is disconnected from personal relationships. Henry eventually begins to realize that his little "project" just might have something to teach him. After all, keeping life at arm's length is great for taking a selfie, but not so much if you want someone in the picture next to you.
Loosely based on "My Fair Lady," "Selfie" explores the modern struggles of Eliza and Henry, as he tries to teach her how to live life offline-whether she 'likes' it or not.
"Selfie" stars Karen Gillan ("Doctor Who," "Guardians of the Galaxy") as Eliza, John Cho ("Star Trek," "Harold and Kumar") as Henry, Da'Vine Joy Randolph ("The Angriest Man in Brooklyn") as Charmonique, Allyn Rachel ("Weeds") as Bryn, and David Harewood ("Homeland") as Sam.