Rihanna's 'Work' Named Number One Fan Favorite Video of 2016

By: Nov. 30, 2016
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Rihanna tops Music Choice's 5th annual video countdown called the "Music Choice 100" with her fan favorite music video "Work." Rihanna not only holds the distinction of being the #1 video, she also holds the #5 and #56 spots with hits "Needed Me" and "Kiss It Better" respectively, a record-breaking achievement.

The Music Choice 100 is a list of the top videos of the year based on comScore's Custom OnDemand Essentials from October 1, 2015 through September 30, 2016 across TV and mobile devices. Of course this year's list includes many of today's longtime fan favorites, but was unique in that many new artists were represented.

Top 10 Listing of the 2016 "Music Choice 100" Countdown Includes:

Rank Artist Title
1 Rihanna featuring Drake- "Work"
2 Adele - "Hello"
3 Justin Bieber - "Sorry" (Dance Video)
4 Drake - "Hotline Bling"
5 Rihanna - "Needed Me"
6 Bryson Tiller - "Don't "
7 Tory Lanez - "Say It"
8 iLoveMemphis - "Hit The Quan"
9 Desiigner - "Panda"
10 Justin Bieber - "Love Yourself"

Several artists such as Rihanna, Demi Lovato, Future, Justin Bieber, Ariana Grande, and 2 Chainz were once again present, while newcomers Zayn, Desiigner, DeJ Loaf, Tory Lanez and iLoveMemphis landed their first distinction.

Unlike other "Best of..." or year-end round up lists, the Music Choice 100 is aggregated using Music Choice's extensive data impressions from TV and mobile devices as monitored via comScore's Custom OnDemand Essentials, mirroring Music Choice's consumer experience. A song's ranking on the "Music Choice 100" list is determined by the number of Music Choice Video On Demand orders and web/app views by users.

For more information about Music Choice log onto http://www.musicchoice.com

About Music Choice: Music Choice, the multi-platform video and music network, delivers its music programming to millions of consumers nationwide through their televisions, online and mobile devices. Music Choice programs dozens of uninterrupted music channels; produces originals that feature today's hottest established and emerging artists; offers thousands of music videos; and launched Music Choice Play, the music video, lifestyle and entertainment network for Millennials. For additional information log on to http://www.MusicChoice.com | Twitter: @MusicChoice | Facebook: http://www.facebook.com/MusicChoice



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