Mew Reveals Song Through New Music App
The acclaimed Danish alt-rockers are releasing the free music app Sensory Spaces which contains an exclusive version of a brand new track. To reach it, you have to go on a musical journey that activates both body and mind.
- Mew has always been about playing. About turning things upside down and expanding the limits of the music experience. The same applies to Sensory Spaces. We wanted to present our listeners with something different while also revealing some of the stuff that is in store. In addition it is a tiny peek behind the drapes of a band which in its nature is rather private, says guitarist in Mew, Bo Madsen.
Using hearing and movement, you are challenged to navigate through a string of spaces containing bits and elements of new music by Mew. In one space you are searching for drumbeats, in another space it's the vocals you're chasing, and by moving yourself and your device towards the sound, you complete a space and proceed. On the entire journey you are guided by the three members of Mew. Finishing the app unlocks an exclusive version of the band's new song, 'Making Friends'. As a bonus feature, you can play around with the song and manipulate the sounds.
Thus, Sensory Spaces is an experience both leading into the heart of Mew's musical universe and a platform for experimenting with sound. The app has been developed in corporation with the award-winning Danish audio brand B&O PLAY by Bang & Olufsen based on a shared value of nurturing music and sound experiences of the highest quality.
More On: Stories,