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COLDPLAY LIVE 2012 Comes to Cinemas Nationwide Today, Nov 13

Screenvision, a national leader in cinema advertising sales,services and content distribution, has teamed up with eMi/Parlophone and Arts Alliance Media to bering Coldplay Live 2012 -  the band's first concert film/live album for nine years, to cinemas across the U.S. for a special one-night-only release tonight, November 13th. Confirmed listings and links to book tickets can be found at http://www.coldplay.com/cinema.

The JA Digital production for EMI/Parlophone, is directed by Paul Dugdale, previously responsible for Adele's Live at the Royal Albert Hall and The Prodigy's World's On Fire concert films. The film documents Coldplay's acclaimed Mylo Xyloto world tour, which has been seen by more than three million people since it began in June 2011. Live 2012 includes footage from Coldplay's shows at Paris's Stade de France, Montreal's Bell Centre and last year's triumphant Pyramid Stage headline performance at Glastonbury Festival. The trailer for the film can be seen at: http://www.youtube.com/watch?v=EB-NbV4JTjU.

Coldplay's Chris Martin said of the film:  "The Mylo Xyloto tour has been the most fun we've ever had as a band. It's felt very uplifting right from the start; partly because we are proud of the music, the LED wristbands, the pyrotechnics, the lasers and all of that stuff, but mainly because of the amazing audiences that we've been playing for. Over the years, our crowd has become more and more a part of the concert itself. They're loud, diverse, full of soul, and make the songs sound much better than we can on our own. We wanted to try to bottle the incredible feeling that they give us, and hence our concert film."

Director Paul Dugdale added: "Seeing this film on the big screen highlights the epic scale of the concerts, and I'm thrilled that fans can experience Coldplay Live 2012 in fantastic visual quality with incredible sound, in cinemas full of fans. With insight from the band and a glimpse of what life on the road with Coldplay is like, this is a unique opportunity to witness Coldplay in all its cinematic glory on the big screen."

Stefan Demetriou, VP Visual Content Strategy & Acquisition at EMI Music, said: "We're delighted that we can bring the full-length version of Coldplay Live 2012 to selected cinemas around the world. The Mylo Xyloto tour is such a visual spectacle that seeing and hearing it on the big screen, and being part of this one-night-only experience along with the most passionate Coldplay fans around the world, is the next best thing to being there."

Darryl Schaffer, EVP of Exhibitor Relations, Screenvision said: "We're excited to have the opportunity to bring a band as loved as Coldplay to the big screen, and give audiences nationwide the shared experience of seeing them in concert."

NME.com praised Coldplay Live 2012 for providing a well-rounded portrait of Coldplay as a live act, noting: "One minute they're playing 'Violet Hill' at an intimate club gig in Paris; the next, they're singing 'Princess Of China' with Rihanna at a football stadium…they're a band that puts the effort in and delivers onstage."

In September, Billboard named Coldplay's 2012 outing the year's top-grossing tour to date. The band has sold more than 50 million records worldwide and won numerous awards, including seven GRAMMY®s, seven BRITs, six Q Awards and five MTV Video Music Awards. Coldplays latest album, Mylo Xyloto,, topped the charts in 34 countries, including the U.S. and the U.K.

Coldplay Cinema's

Trailer: http://www.youtube.com/watch?v=EB-NbV4JTjU 
Global cinema listings & pre-order: http://www.coldplay.com/cinema
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About Screenvisions

Headquartered in New York, N.Y., Screenvision is a national leader in cinema advertising, offering on-screen advertising, in-lobby promotions and integrated marketing programs to national, regional and local advertisers and providing comprehensive cinema advertising representation services to top tier theatrical exhibitors presenting the highest quality moviegoing experience. The Screenvision cinema advertising network is comprised of over 14,300 screens in 2,350+ theater locations across all 50 states and 94% of DMAs nationwide; delivering through more than 150 theatrical circuits, including 10 of the top 15 exhibitor companies.  For more information: http://www.screenvision.com.

ABOUT ARTS ALLIANCE MEDIA

Arts Alliance Media, based in London with offices in Paris, Amsterdam, Barcelona, Oslo and Berlin, is Europe's leading digital cinema provider, offering a complete range of digital cinema services, as well as VPF financing solutions. These services include installation, maintenance and support for digital cinema systems, software solutions developed in-house, management and delivery of content to cinemas, and alternative content and live events. The company's strategic partnership with Arqiva allows exhibitors to benefit from satellite delivery of content. Currently AAM has over 3000 screens signed up in multiple territories, including many leading exhibitors across Europe, and has Virtual Print Fee agreements in place with all six Hollywood studios. The company's digital cinema lab has mastered over 1500 titles to date. Arts Alliance Media was founded in 2003 by Thomas Hoegh. More information can be found atwww.artsalliancemedia.com.

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