IRON MAN 3 Grosses $7.1 Million in Overseas IMAX Theaters
Imax Corporation (NYSE:IMAX; TSX:IMX) and Marvel Entertainment announced that Marvel's Iron Man 3(TM) has grossed an estimated $7.1 million in 113 Imax theatres since its open on Wednesday, April 24, through yesterday. The debut broke Imax opening records in Taiwan, the Netherlands, Brazil and the Philippines.
Iron Man 3's international Imax performance is currently tracking ahead of the pace set last year by Marvel's The Avengers, which also featured star Robert Downey Jr. in the iconic Iron Man role. Iron Man 3 averaged $63,000 per Imax engagement over its strong debut weekend abroad.
Overall, Iron Man 3 enjoyed a staggering $198.4 million international debut, according to studio estimates, opening No. 1 in each of the 42 international markets in which it premiered this past weekend, trumping the $185 million foreign opening established by The Avengers in 2012. Iron Man 3 opens May 1 in China and May 3 in North America.
"The performance of Marvel Entertainment properties in Imax has been nothing short of sensational and Iron Man 3 has just raised the bar another notch," said Greg Foster, Chairman and President of Imax Entertainment. "We congratulate Marvel and filmmaker Shane Black for creating yet another film that so clearly resonates with Imax audiences around the world."
Marvel's Iron Man 3 pits brash-but-brilliant industrialist Tony Stark/Iron Man against an enemy whose reach knows no bounds. When Stark finds his personal world destroyed at his enemy's hands, he embarks on a harrowing quest to find those responsible. This journey, at every turn, will test his mettle. With his back against the wall, Stark is left to survive by his own devices, relying on his ingenuity and instincts to protect those closest to him. As he fights his way back, Stark discovers the answer to the question that has secretly haunted him: does the man make the suit or does the suit make the man?
Starring Robert Downey Jr., Gwyneth Paltrow, Don Cheadle, Guy Pearce, Rebecca Hall, Stephanie Szostak, James Badge Dale with Jon Favreau and Ben Kingsley, Marvel's Iron Man 3 is directed by Shane Black from a screenplay by Drew Pearce & Shane Black and is based on Marvel's iconic super hero Iron Man, who first appeared in the pages of "TALES OF SUSPENSE #39" in 1963 and had his solo comic book debut with "THE INVINCIBLE IRON MAN #1" in May of 1968.
Marvel's Iron Man 3 is presented by Marvel Studios in association with Paramount Pictures and DMG Entertainment. Marvel Studios' President Kevin Feige is producing and Jon Favreau, Louis D'Esposito, Charles Newirth, Victoria Alonso, Stephen Broussard, Alan Fine, Stan Lee and Dan Mintz are executive producers. The film releases May 3, 2013, and is distributed by Walt Disney Studios Motion Pictures. You can learn more about Marvel's Iron Man 3 by visiting Marvel's official site at http://marvel.com/ironman3.
More On: Imax, Marvel Entertainment, Robert Downey, 42,