Sony Announces Full Slate of New Tech at CES 2013
At CES 2013, Sony is unveiling an expansive line-up of new products and technologies that span the entire consumer entertainment experience - in or out of the home. Sony's newest devices offer something for everyone: from Wi-Fi capability, Internet connectivity and easy One-touch function using Near Field Communication (NFC) to HD, 3D, 4K and more.
From groundbreaking innovations in smartphones, tablets and PCs to the latest developments in digital imaging and 4K and connected TVs, Sony's 2013 CES exhibit is built around consumers' desire for networking and interacting with friends and family across platforms and applications. The emphasis is clearly on connectivity, superb picture and sound quality, and a unique mix of electronics, content and network services.
"We have many exciting new products at CES, combining that magical mix of science and wonder, design and function, usefulness and elegance, technology and entertainment content to create an emotional experience that only Sony can deliver," said Kazuo Hirai , President and Chief Executive Officer of Sony Corporation.
The new Sony technologies on display at CES are the culmination of years of design and engineering innovation, and they build upon the landmark products that Sony brought to market in the past 12 months, including ground-breaking touchscreen VAIO PCs; a bold entry into 4K televisions with Sony's largest TV model to date - the BRAVIA 84-inch 4K LED TV -- and an award-winning line of new digital imaging products. These technologies and more form the cornerstone of the new Sony products at CES, and for 2013.
Sony Xperia Smartphones at CES 2013
Sony is highlighting its new Xperia Z and Xperia ZL smartphone models. Each delivers a unique "superphone" experience, with a Snapdragon S4 Pro quad core 1.5 MHz processor for faster multi-tasking, full 1080p HD, 5-inch screen for superior viewing, a 13-megapixel camera with HDR video and LTE for superfast entertainment.
The flagship Xperia Z model delivers the best camera experience available on a smartphone. It features Exmor RS for mobile, the world's first image sensor with High Dynamic Range (HDR) video for smartphones, so consumers can take beautiful videos as well as stills even in strongly backlit conditions. Sony's new battery STAMINA mode can improve standby time by four times or more. A combination of Sony media applications - WALKMAN, Album and Movies apps - lets users find, share and play content with intuitive, common controls and a beautiful interface that can be shared across the PC, tablet and smartphone.
Through the Sony Entertainment Network, the Xperia Z model, as well as other compatible devices, gives consumers access to more than 18 million songs and more than 100,000 movies and TV series from all the major studios. In addition, the new phone is dust-resistant and water-resistant to a depth of one meter for up to 30 minutes.
The Xperia ZL model, sporting a smaller form factor but delivering the same immersive entertainment experience as the Xperia Z, will be available only in select markets.
One-touch function at CES 2013
New products like the Sony Xperia Z and Xperia ZL smartphones also deliver the benefits of a technology found in many of the new Sony products at CES 2013: One-touch function based on NFC, the easiest and fastest way to wirelessly connect and enjoy music, photos and videos from a smartphone.
Sony has the largest range of NFC-enabled devices with built-in One-touch functions, including a Blu-ray disc home theater system, sound bar, wireless speakers and other home audio products; headphones, portable speakers and mobile devices. Sony's new Personal Content Station is a 1TB device that consumers can use to manage precious memories with One-touch function. It can connect wirelessly to a home network to store, view, and share photos and videos from smartphones and tablets such as Sony's Xperia models.
One-touch function is also connecting smartphones with select Sony BRAVIA TVs. For added home theater mobility, Sony is including NFC capability in its new wireless Bluetooth speakers (models SRS-BTX500, SRS-BTX300, SRS-BTM8 and the lightweight SRS-BTV5). Even Sony headphones deliver the benefits of One-touch function, starting with the new headband-type MDR-1RBT model with a unique smartphone mirroring capability.
Sony 4K at CES 2013
With more than four times the resolution of today's HD TVs, 4K technology delivers a more immersive and dynamic viewing experience. And when it comes to 4K, Sony has a reputation for being first, a pattern that will continue at CES.