fitness.broadwayworld.com

Nike Tennis Unveils New Lightweight Nike Lunar Ballistec

Related: Nike Lunar Ballistec, Nike Tennis

Sp14_ballistec_redmens_large

In tennis, no adage rings truer than, "you can't hit what you can't reach." The speed of the modern game at the highest levels is only getting faster. To help athletes take advantage of this on-court reality, Nike Tennis designers focused on creating a shoe that delivers explosive speed while also providing cushioning and protective support.

The typical tennis shoe weighs around 16 ounces. The Nike Lunar Ballistec in a men's size 10 weighs just 13 ounces with the introduction of Nike Lunarlon, a proprietary Nike technology that provides extra cushioning while keeping the shoe lightweight and responsive. That weight reduction translates into pure speed to the ball for tennis athletes.

Nike Tennis continuously focuses on delivering lighter, faster and better products for tennis athletes. That journey has trade-offs and challenges-especially with regard to footwear. A light shoe needs to be durable enough to last five sets on hot, hard courts or slide with finesse and control on clay. But a shoe with the right protection and support elements needs to be faster than its predecessors. It's a constant balancing act that provides an inspiring challenge to the Nike Tennis design team who focused on innovation in three key areas: the upper, midsole and outsole:

UPPER

Borrowing in style and material from popular Nike Football and Nike Basketball designs, the synthetic leather and mesh upper on the Nike Lunar Ballistec reduces weight while providing a supportive fit for the player. Dynamic Nike Flywire technology wraps the mid foot and arch for an adaptive and glove-like fit that is customizable using the lacing system of the shoe.

MIDSOLE

The Lunarlon midsole of the Nike Lunar Ballistec is full-length and was crafted especially for tennis footwear. The material features a soft, yet resilient, foam core encased within a proprietary foam carrier for ultra-plush cushioning, springy response and real support. A TPU mid foot shank delivers great stability during the kinds of quick directional changes and sprints seen during play.

OUTSOLE

Extensive foot pressure and performance data was utilized to create the unique outsole of the Nike Lunar Ballistec. The outsole provides extreme levels of durability and traction where it is most required, while material has been removed where it's not needed to make it as light as possible. This outsole puts the player closer to the ground for better support and control when sliding into a shots. Outrigger technology on the lateral side of the shoe enhances launch for quick sprints across the court and flex grooves deliver better articulation and flexibility to allow the foot to move more naturally.

The new Nike Lunar Ballistec for men and women launches globally on Nike.com and at select retailers worldwide beginning Jan. 2, 2014.

Comment & Share


BLOGS
BWW Blog: 10 Foods To Avoid After A WorkoutBWW Blog: 10 Foods To Avoid After A Workout

Become a Fan, Follower & Subscriber

FROM THE EDITOR
Fitness Tip of the Day: Eat With Your HandsFitness Tip of the Day: Eat With Your Hands
by Christina Mancuso