After the Alexander Wang x H&M campaign sneak peak, we finally get a chance to look at the collection before it hits stores on November 6! Rumors had suggested and now this lookbook confirms, the entire collection is body-conscious, dark and very sporty.
This is the first time that an American designer teams up with H&M, and the Alexander Wang x H&M collection will feature apparel and accessories for both men and women.
When the collaboration was first announced, Wang said, "I am honored to be a part of H&M's designer collaborations. The work with their team is an exciting, fun process. They are very open to push boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle."
The New York based fashion designer's eponymous brand has firmly established itself by perpetually evolving and re-contextualizing the urban uniform, since it was launched on the runway in 2007. Alexander Wang's core sensibility is a reflection on contrasts, blending seamlessly between the refined and the imperfect. His collections have an unprecious outlook on fashion, and always reflect a sense of ease.
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