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Kelly Osbourne Launches First Clothing Line Kelly Osbourne Launches First Clothing Line
by BWW News Desk - August 18, 2014

Kelly Osbourne debuts her first ever ready-to-wear collection this September that reflects her unique Brit-influenced taste, designed for women in sizes 0 to 24 (XS 3X). Stories By Kelly Osbourne embodies Kelly's personal love for fashion and women's universal right to have access to distinctive, fl... (more...)
Melissa Payner ReJoins the Bluefly Team Melissa Payner ReJoins the Bluefly Team
by BWW News Desk - February 13, 2014

Bluefly, Inc. announced that retail industry veteran and former Bluefly CEO Melissa Payner has rejoined the Company as Chief Merchandising Officer, effective immediately. Bluefly, a leading eCommerce retailer of designer, contemporary and private label apparel and accessories, was acquired by affili... (more...)
Fashion Host Louise Roe Shares Her Closet Confession on Bluefly Fashion Host Louise Roe Shares Her Closet Confession on Bluefly
by BWW News Desk - January 07, 2014

British TV host and fashion expert, Louise Roe, is the latest trendsetter featured in Closet Confessions, the beloved web series of leading online retailer, Bluefly. The series gives viewers an exclusive look into the closets of today's fashion influencers. Known for hosting NBC's Fashion Star, The ... (more...)
W Magazine's Fashion Market Director Reveals Her Closet Confessions W Magazine's Fashion Market Director Reveals Her Closet Confessions
by BWW News Desk - October 21, 2013

The latest tastemaker to be featured in leading designer e-retailer Bluefly's popular Closet Confessions is W Magazine's fashion market and accessories director, Karla Martinez de Salas. A regular style star at Fashion Week, Karla has an impeccable eye that combines editorial vision with a Southwest... (more...)
W Magazine's Jane Larkworthy is Bluefly's Latest Closest Confessor W Magazine's Jane Larkworthy is Bluefly's Latest Closest Confessor
by BWW News Desk - August 13, 2013

Bluefly.com launched W Magazine's Beauty Director, Jane Larkworthy, as the latest confessor in their popular Closet Confessions video series (Bluefly.com/Closets). Giving viewers an exclusive look into Larkworthy's private life and quintessential Manhattan apartment, Bluefly gets up close and person... (more...)
Bluefly Sells 90% of Outstanding Shares to Clearlake Capital Purchases Bluefly Sells 90% of Outstanding Shares to Clearlake Capital Purchases
by BWW News Desk - May 23, 2013

Bluefly, Inc., a leading online retailer of fashion forward designer brands at superior value, announced that an affiliate of Clearlake Capital Group (“Clearlake”) has purchased approximately 89% of the outstanding shares of Bluefly Inc. directly from the Company's principal stockholders. Clearlake ... (more...)
Daily Deal 3/3/13: Bluefly Daily Deal 3/3/13: Bluefly
by BWW News Desk - March 03, 2013

Bluefly is giving it away this weekend! They are featuring an end of the season sale with half off over 1,000 styles. Plus, today only you can take an additional $30 off your purchase with code NAB30 at checkout. The savings are endless and the selection is crazy. This is a perfect opportunity t... (more...)




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