Bring Drybar's Buttercup Home
Drybar started out in L.A. with just one location a few years ago but has quickly grown to 25 salons across the U.S. Now, in further expansion, they've introduced a full lineup of tools, including their signature yellow hairdryer (Buttercup). The pro-tools will be sold exclusively at Drybar and Sephora beginning in March (preorders are being taken now).
Drybar is also releasing a line of styling products named after booze of course, to further perfect those Cosmo, Mai Tai, and other cocktail-themed blowouts. You may have the tools and styling products in your own home but that doesn't mean your hair will be as rocking as if your favorite Drybar stylist did it. Clearly, skills are not included in the box!
Drybar is a new "blow dry bar" concept created around a very simple idea: No cuts. No color. Just blowouts for only $40. They believe that almost everyone prefers having someone else blow out their hair. Why? It just looks better! They also believe there has to be a better option than paying $60+ at a traditional salon, or going to a less-than-desirable discount chain. But there's not. So, they decided to make one.
And thank goodness they did!