Socialyte to Host Annual #SocialyteGala

Related: Socialyte, #SocialyteGala
Socialyte to Host Annual #SocialyteGala

Influencer casting agency Socialyte will host its annual #SocialyteGala on Sunday, Sept. 8th, 2013 at 7pm at The Box. The event will benefit the Rescue Paw Foundation, a nonprofit created by London Jewelers founder Candy Udell.

Bringing together top fashion bloggers and lifestyle influencers such as Damsel in Dior, Wendy's Lookbook, and Viva Luxury the #SocialyteGala will award the very best in the field of luxury digital media.

Voting for nominees began Monday, August 26th at

Final winners will be selected based on amount of repins on Pinterest, with an industry committee selecting from the top three most pinned nominee images.

Award winners will be announced on September 8th at the #SocialyteGala, taking place at The Box, 189 Chrystie Street, 7PM - 11PM. This invite-only event will be hosted by Tumblr-sensation Menswear Dog, and feature master of ceremonies Trey Smith aka DJ AcE, live acts from The Box's theatre, and a special performance by Interscope's Natalia Kills (YouTube). Presenting sponsors include, Express, Pierre Michelle Salon, Songza, The Hunt, Pavan Liquor and Francis Ford Coppola Wines.

Winners in nominated categories will receive a Socialyte Award, a hanging pendant necklace featuring the agency's signature star logo. Designed by Satu and Celeste Greenberg, the sisters behind New York-based Tuleste, this custom statement piece will only be available to winners of the awards.


"It's a fashionable fete, to save some pets."

Beca Alexander, President of Socialyte, Editor-in-Chief of FashionINDIE

"We're bringing together the world's most influential digital stars to help raise money for an amazing cause. It's a chance for us to show some love for pets in need and all the creative talents that represent the future of fashion."

Daniel Saynt, Creative Director of Socialyte, Founder of FashionINDIE, Former CMO of Rebecca Minkoff and Producer and Host of the Bloglovin Awards 2011


Socialyte is a casting agency that helps brands connect to a carefully curated group of 200 top fashion, beauty and luxury lifestyle influencers. We create and distribute branded advertorials reaching over 100M affluent fans each month helping clients increase sales and fanbase on Facebook, Twitter, Instagram, Pinterest, and Youtube.


Notable nominees include Leandra Medine of the Man Repeller (4 Nominations including one for her collaboration with GlossyBox and Coach), Emily Weiss of Into the Gloss (3 Nominations), Chiara Ferragni of the Blonde Salad (3 Nominations), Bryan Boy (2 Nominations including one for his collection with Adrienne Landau), Tina Craig and Kelly Cook of Snob Essentials, Jacey Duprie of Damsel in Dior (2 Nominations), Shea Marie of Peace Love Shea, Nicole Warner of Gary Pepper Vintage, Rumi Neely of Fashion Toast, and over 100 other nominees being recognized for their talent in content direction, photography, and social presence.

Select brands such as Club Monaco, Coach, Belle by Sigerson, the W Hotels, Luisa Via Roma and up and coming shoe label Modern Vice, were nominated for their initiatives featuring influential digital personalities. Digital media leaders like Refinery29 and StyleCaster were also tapped for awards, both leading with two nominations.

In beauty, the Lauren Conrad produced, The Beauty Department received 3 nominations, and Byrdie, a recent entrant into beauty by the creators of Who What Wear, received 2 nominations.

Some additions to the nominees include the controversial Get Off My Internets, plus-sized blogging star Nadia Aboulhosn, Hyrbrid Headpiece (The Hybrids), and the industries latest industry riser to become street style obsession, Kyle Editor.

View below for a full list of nominees.

Best Content Direction - Fashion

That's Chic

Neon Blush

Lust For Life

Viva Luxury

Damsel in Dior

Best Content Direction - Mens


Fruit Punch

Scout Sixteen


I Am Galla

Best Content Direction - Beauty

The Beauty Department


What I Heart Today

Gal Meets Glam

Into the Gloss

Best Content Direction - Lifestyle

Stripes & Sequins

Bleubird Vintage

A Beautiful Mess

Camilla Styles

Snob Essentials

Best Photography - Fashion

Gary Pepper Vintage

Garance Dore

From Me To You


Jag Lever

Best Photography - Mens

Street Etiquette

Edward's Hair

One Dapper Street

Cup of Couple

Dapper Lou

Best Photography - Beauty

Into the Gloss


the Glamourai

Beauty is Boring

Keiko Lynn

Best Photography - Lifestyle

The New Potato

Karla's Closet

The Coveteur

Beautiful Mess

BleuBird Vintage

Best Video Series - Fashion

Wendy's Lookbook

The Chriselle Factor

Extra Petite

Clothes Encounter

The Fashion Statement

Best Video Series - Beauty

Charlotte Tilbury

I Covet Thee

From Head to Toe

Beauty Crush

Juicy Star 05

Best Video Series - Lifestyle


Dulce Candy


Pardon My French

Damsel in Dior

Industry Choice - Fashion

the Man Repeller


Ring My Bell

The Blonde Salad

Fashion Toast

Industry Choice - Mens

Bryan Boy

The Gentleman Blogger

Street Peeper

The Sartorialist

Kyle Editor

Industry Choice - Beauty

Into the Gloss

The Beauty Department


Beauty is Boring


Industry Choice - Lifestyle

Song of Style

Natalie Off Duty

Style Like U

PS I Made This


Best International Influencer - Fashion

Le Blog de Betty

Style Scrapbook

Gary Pepper Vintage

Tulla Vintage

5 Inch and Up

Best International Influencer - Beauty



Beauty Crush

The Fashion Fruit

From Roses

Best International Influencer - Lifestyle

The Golden Diamonds

Lovely Pepa

Peony Lim

Collage Vintage

Wish Wish Wish

Best Social Engagement - Fashion

Wendy's Lookbook

The Blonde Salad

the Man Repeller

Style Scrapbook

We Wore What

Best Social Engagement - Mens

Riccardo Pizzoli - The Blonde Salad

I Am Galla

Bryan Boy

Kyle Editor

MDV Style

Best Social Engagement - Beauty

Into the Gloss

The Beauty Department


Keiko Lynn

Beauty High

Best Social Engagement - Lifestyle

Peace Love Shea

BleuBird Vintage

Love Taza

The Daybook


Best Influencer Initiative - Fashion

Club Monaco's Spring Lookbook featuring Le Blog de Betty, Sincerely Jules

Modern Vice x Natalie and Dylana Suarez

Coach x Advanced Style featuring Frou Frouu, the Man Repeller, Susie Bubble

Belle by Sigerson x The Coveteur

Elin Kling for Marciano

Best Influencer Initiative - Mens

Bryan Boy x Adrienne Landau

Luisa Via Roma x StyleLab

Menswear Dog x American Apparel

Grungy Gentleman x NAS

Details Style Collective

Best Influencer Initiative - Beauty

Redkin x The Blonde Salad

Revlon Through the Ages x Vanity Fair with Spicy Stiletto, Nany's Kloset, and We Wore What

the Man Repeller x Glossybox

Lancome's x Alber Elbaz featuring Park & Cube, the Blonde Salad and Kayture

Refinery29 x Fekkai featuring Trop Rouge

Best Influencer Initiative - Lifestyle

Francis Ford Coppolla x Viva Luxury, Beautiful Mess, and Bleubird Vintage

HP with Intel presents Digital Diva featuring FashionINDIE

Diet Coke #ShareYourHeart and Red Dress

W Magazine x The Coveteur x CFDA

Style Scapbook x Canon EOS

Best Industry News


The Cut

Buzzfeed - Fashion

Business of Fashion


Best Industry News Feature

Business of Fashion - Creative Class

Racked - Young Guns

T Magazine - The Circus of Fashion by Suzy Menkes

Refinery29 - 30 Under 30

Fashionista - How I'm Making It

Original Voice

The Hybrids


Get Off My Internets

Nadia Aboulhosn

White Girl Problems

Newcomer of the Year

Cara Loren

Barefoot Blonde

M Loves M

Haut Appetit

Winston & Willow

Hapa Time


Pet of the Year

Mr. K (Thank Fifi)

Elvis (This Time Tomorrow)

Pepa (Lovely Pepa)

Tank & Bambi (Nicola Formichetti)

Menswear Dog

App of the Year


A Beautiful Mess




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