Michael Kors Pushes Men's Business with New President
Michael Kors, a global luxury lifestyle brand, named Mark Brashear as the newly created role of President of Men's. He will report to John D. Idol, the company's Chairman and Chief Executive Officer.
Mr. Brashear's appointment, effective July 7, 2014, is a key element in the brand's strategic development of its men's business. "The men's world represents a significant opportunity for us, and we've been putting the pieces in place to grow that business," says Mr. Idol. "Mark's appointment is a big step forward because he brings with him a wealth of skills and experience in men's brand-building."
Mr. Brashear was most recently at Hugo Boss, where he held the position of CEO and Chairman, Americas. With a background that touches on virtually all aspects of the men's luxury business, he was instrumental in evolving that brand's owned-retail strategy. Prior to his five-year tenure at Hugo Boss, Mr. Brashear was President of Façonnable from 2001 to 2008 and Executive Vice President, Southwest Unit, at Nordstrom, where he worked from 1993 to 2001.
"In the coming months we are launching a men's fragrance, introducing a new collection of men's watches and opening our first flagship store to feature the full men's offering, in SoHo," says Mr. Idol. "The addition of Mark to our team now enables us to build substantially on the momentum we've created."
"The potential for Michael Kors Men's is simply enormous, as anyone who knows the brand can see," says Mr. Brashear. "I'm excited to be joining such a dynamic team and look forward to contributing to the growth of this powerful brand."
About Michael Kors
Michael Kors is a world-renowned, award-winning designer of luxury accessories and ready-to-wear. His namesake company, established in 1981, currently produces a range of products through his Michael Kors and MICHAEL Michael Kors labels, including accessories, footwear, watches, jewelry, men's and women's ready-to-wear and a full line of fragrance products. Michael Kors stores are operated, either directly or through licensing partners, in some of the most prestigious cities in the world, including New York, Beverly Hills, Chicago, London, Milan, Paris, Munich, Istanbul, Dubai, Seoul, Tokyo and Hong Kong.