L'Oreal USA Launching "Why S.T.E.M. is Cool" Video Contest

L'Oreal USA Launching

L'Oreal USA's For Girls In Science program is launching a "Why S.T.E.M. is Cool" video contest on www.forgirlsinscience.org inviting students nationwide, 13-18 years of age, to produce and upload their most original, engaging, funny or compelling videos expressing "why S.T.E.M. is cool." Students can submit their video in one of four categories: science, technology, engineering or mathematics. Videos must be either 30 or 60 seconds long and suitable for general public viewing.

Do you want to be the next woman in space? Do you want to find a way to close the hole in the ozone layer? Have you thought about inventing an invisibility cloak or a transporter beam? What about finding cures for diseases or for the common cold? Whether it is writing a new software code, finding a new galaxy or exploring the unknown depths of the oceans, there are so many things about science, technology, engineering and math that are fun and intriguing. L'Oreal USA wants to hear why 13-18 year olds think S.T.E.M. it is cool.

The contest is as follows: the entry period for video submissions will be from January 28 through March 4. A panel of judges will select the top eight submissions from each S.T.E.M. category. From March 18 through March 25, the public will be invited to vote on their favorite video at www.forgirlsinscience.orgto determine the winner. The Grand Prize winner will be announced April 3 and will receive a $2,500 cash award, a 16GB tablet, and $500 (retail value) worth of L'Oreal USA beauty products. Four finalists will also be announced and will receive a 16GB mini tablet and $250 (retail value) worth of L'Oreal USA beauty products. All five winners will be announced on www.forgirlsinscience.org and Channel One News.