J. Crew to Open Pop-Up in London
J. Crew is giving London a little taste before opening their official store later this year. J.Crew is opening a a pop up for two days only located at the Western Transit Shed in King's Cross. The pop up will be selling its spring women's, men's and children's collections, as well as a few pre-fall items.
President and executive creative director Jenna Lyons was in London to celebrate the shop's launch and told WWD, "We're looking at opening more stores here eventually but nothing is certain at this stage. We've flown over a few staff for this, just a few of the personal shoppers who work with shoppers on styling. It's such a big thing these days, shoppers want more than just product, they want an added level of service and we go that extra mile; we got a letter the other day from a woman who was so happy that someone in store had remembered her name."
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